Embedded Files
Paper Pack
Use: Distributed at strategic points within and around the event venue to communicate key information, reinforce brand messaging, and guide attendees toward the booth.
Need: Provides a tangible takeaway that attendees can easily reference, helping to sustain brand recall and deliver detailed information beyond first contact.
Budget Justification: This item is essential for reinforcing brand presence and supporting lead conversion. It complements visual displays by offering concise, portable information, increasing the likelihood of post-event engagement. The cost is justified by its effectiveness in extending brand visibility beyond the event floor.
Large. 250 pcs: ₦562,500
Customised Microphone Prop (for Interviews)
Use: Utilized during on-site interviews, media engagements, and content recording to capture clear audio while prominently displaying the brand identity.
Need: Ensures professional sound quality and reinforces brand presence in all recorded and live interactions, especially for content shared post-event.
Budget Justification: This item is essential for credible media representation and long-term brand visibility. Branded interviews create reusable content for digital platforms, extending reach beyond the event. The cost is justified by its dual value in production quality and sustained brand exposure.
1 pc: ₦9000
Roll-Up Banner
Use: Placed at the booth entrance and key interior points to clearly communicate brand identity, offerings, and call-to-action.
Need: Provides immediate brand clarity and structured messaging, ensuring attendees quickly understand the value proposition upon approach.
Budget Justification: This item is essential for on-site communication and professional presentation. It supports brand credibility and engagement by delivering clear messaging at a glance. The cost is justified by its durability, reusability, and consistent impact throughout the event duration.
2 pcs: ₦120,000
Flyers / Handbills
Use: Distributed to attendees to communicate offers, services, and contact details.
Need: Acts as a take-home reminder, extending brand visibility beyond the event.
Budget Justification:
Flyers serve as cost-effective mass communication tools. They ensure attendees leave with brand information, increasing post-event recall and follow-up opportunities. The low unit cost justifies bulk production for wider reach.
250 pcs: ₦95,000
Capability Statements (Printed Copies)
Use: Details company strengths, services, experience, and value proposition.
Need: Builds credibility and supports discussions with serious prospects, partners, and decision-makers.
Budget Justification:
Printed capability statements are critical for engaging decision-makers and corporate stakeholders. They support serious business discussions and justify the brand’s credibility, increasing the likelihood of partnerships and contracts. COLOUR & MATERIAL QUALITY
A4. 8 pages. 200 pcs: ₦830,000
QR Code (sticker)
Use: Allows instant access to websites, portfolios, contact details, or lead forms.
Need: Enables quick digital engagement and seamless data capture without lengthy explanations.
Budget Justification:
QR cards enable fast digital engagement and automated lead capture, reducing manual data collection. This lowers operational effort while increasing accuracy and speed of information sharing, making it a cost-efficient tool. Stickers provide low-cost brand amplification. They encourage organic brand visibility when used by attendees on personal items
200 pcs: ₦80,000
Branded Jotter
Use: Given to visitors for note-taking during or after the event.
Need: Serves as a functional souvenir that keeps the brand in front of the user long after the event.
Budget Justification:
Branded notepads function as practical giveaways that extend brand exposure beyond the event. Their everyday utility ensures repeated brand impressions, increasing return on investment.
Hard. 200 pcs: ₦490,000
Visitor Contact Cards / Enquiry Forms
Use: Collects visitor information and specific interests.
Need: Ensures proper lead tracking and structured post-event follow-up.
Budget Justification:
These ensure structured data collection for follow-up and lead nurturing. Their cost is justified by the ability to convert event interactions into measurable business opportunities.
250 pcs: ₦125,000
Branded Pen
Use: Reinforces brand visibility and recall during and after the event.
Need: Provides a practical takeaway that keeps the brand top-of-mind and encourages continued engagement.
Budget Justification:
Branded pens offer long-term exposure at a low unit cost. Their everyday usability ensures repeated brand impressions, making them a cost-effective tool for sustained visibility and post-event recall.
250 pcs: ₦200,000
Branded Executive Notepad
Use: Provides a professional writing and note-taking tool for meetings, planning, and daily work while reinforcing brand identity.
Need: Supports practical documentation during and after the event, keeping the brand visible in professional settings.
Budget Justification:
Branded executive notepads combine functionality with a premium look, ensuring repeated use over time. Their cost is justified by sustained brand exposure, alignment with a professional audience, and the ability to keep the brand present during important business activities and decision-making moments.
200 pcs: ₦3,300,000
Vacuum Flask
Use: Functions as a premium branded giveaway that supports daily hydration while showcasing the brand.
Need: Creates a lasting, high-value touchpoint that strengthens brand perception and recall.
Budget Justification:
Branded vacuum flasks offer prolonged visibility due to frequent, long-term use. Although higher in cost, their durability and perceived value justify the investment by reinforcing brand quality and maintaining consistent exposure well beyond the event.
100 pcs: ₦950,000
TOTAL: ₦6,711,500
All costing covers Design, Product and Branding
Overall Budget Rationale
The combined investment in these materials ensures:
Maximum brand visibility
Effective visitor engagement
Structured lead capture
Professional brand perception
Each item is selected to balance cost efficiency, reusability, and conversion potential, ensuring optimal return on investment for the event.
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