Digital Marketing Tools
This summer I decided to take a summer course outside of my cirriculum in digital marketing. This course is part of the digital marketing certificate at SMC. In this course I learned how to leverage social media, websites, and other tools to grow a business's digital footprint.
Role: Social Media Manager Client: Corner Upstairs Restaurant Target Audience: Tourists, Age 18+, ProfessionalsÂ
Integration:
I attached all applicable accounts to Buffer, where I can track overall analytics & audience data across all platforms.
Other tools used:
Budsprout - Podcasting
Linkedin - Careers
Adobe Express - Editing Videos
Adobe Illustrator - Logo Design
Google Docs - Briefs, Slogans, Company Info
Google Gemini - Image Creation
All Stock Images, Videos, Fonts, and Audio I sourced are Public Domain
.