Social Media Internship
From October 2024 - January 2025, I Interned for 7even Seas Coffee Co. In Santa Monica
Some of my notable work from this experience includes:
Instagram Profile
Capturing Content
Reviewing Analytics
Ad Reel
Current Instagram Profile
Instagram Impacts:
The previous profile picture had a black background that was disruptive for users on light mode or desktop.
I updated the background to blue and removed the text to spotlight the Septopus mascot.
The previous highlight covers used stock imagery, which I replaced with content from the evergreen folder and original photos I took.
The updated thumbnails remained in use across four intern cycles after my contract ended.
Capturing Content:
Ad:
Towards the end of the internship contract, I was challenged to create a reel that would be potentially ran as an ad.
While throughout the internship I had leaned into relatable content, I wanted to try something more formal here & incorporate high quality media.
Tools used:
I storyboarded using Mila Note
I shot this ad using a Sony 6400
I edited using Cap Cut
I used Instagram & Tik Tok to score & post.
I used Instagram to review trending audios.
Collab:
7even Seas collabed with Celeste Wellness.
The Collab was going to feature custom drinks flavored with their 'Elixir d' extrase'. As well as having the honey available for retail.
We did 'teasers' & formal promo / collab posts.