3a. Coaches pursue professional learning that deepens expertise in the ISTE Standards to serve as a model for educators and leaders. 

3b. Coaches partner with educators to identify digital learning content that is culturally relevant, developmentally appropriate and considers student interests and aspirations. 

3c. Coaches partner with educators to evaluate the efficacy of digital learning content and tools to inform procurement decisions and adoption. 

3d. Coaches personalize support for educators by planning and modeling the effective use of technology to improve student learning.