Our story begins on June 16, 1996, when Dang Le Nguyen Vu - the founder of Trung Nguyen Legend, started his company in Buon Ma Thuot city – Vietnam’s coffee capital. The initial capital investments consisted of only an old bike, unwavering faith, and strong will of youth as well as a genuine desire to build a famous coffee brand, bringing the flavor of Vietnamese coffee to all corners of the world.

Trung Nguyen coffee products are exported to over 60 countries around the globe, especially the U.S, Canada, Russia, England, Germany, Japan, China, ASEAN in 14 years later.

With over 20 years of experience and is the number one coffee drink delivery brand, Trung Nguyen Legend has over 2000 stores domestically and that makes Trung Nguyen Legend the number one brand in Vietnam with the largest number of coffee consumers.

We believe that, with a spirit of solidarity, love, service, goodness, and responsibility of brothers and sisters, we will continue to create an energy coffee space that is loved and accepted by the customer community.