Crisis Committee:
Chipotle Board of Directors
Chipotle Board of Directors
Chipotle Mexican Grill is facing a crisis in 2024, driven by social media backlash over portion sizes. Delegates will tackle the challenge of balancing consumer complaints, financial stability, and brand reputation. Representing diverse stakeholders, from Chipotle executives to fitness influencers, delegates will craft solutions to restore customer trust and ensure the company's future in the competitive fast-casual market. Will Chipotle drown in guac or beat the clock?
Committee Director: Gabriella Vega Committee Style: Single Del
Topic: Guac in Governance, Navigating the Buritto Bowl in Corporate Crisis