In this section, the payment analysis of Google Play Store applications involving the examination of payment models and payment trends among the various types of applications available on the platform is shown.
To describe the analysis of Google Play Store applications with the subtopics :
Payment type distribution: One subtopic to consider in analyzing Google Play Store applications is the distribution of payment types. Google Play Store allows for both free and paid apps, with a variety of payment options available to users. A breakdown of payment type distribution could include the percentage of apps that are free, freemium (free to download but with in-app purchases), and paid. This analysis can help developers understand the market trends and what payment model works best for their app.
The display of Pie Chart Shows that only 7.8 % of applications are Paid and the rest are free.Â
Payment vs categories: Another subtopic to consider is how payment models vary across different app categories. For example, some categories, such as gaming or entertainment, may have a higher proportion of freemium or paid apps, while others, such as education or productivity, may have a higher percentage of free apps. Understanding these differences can help developers decide which payment model is best suited for their app and category.
This visualization includes a deeper analysis of paid and free apps in each category using a grouped bar chart.
Paid apps: Finally, it is also important to analyze the performance of paid apps in the Google Play Store. This could include metrics of revenue generated by paid apps. By analyzing these metrics, developers can gain insight into the success of paid apps in different categories and how they can optimize their apps to increase downloads and revenue.
This is done using a bubble chart and the highest size shows the highest price app of the particular category.
Overall, analyzing Google Play Store applications can provide valuable insights for developers in understanding market trends and optimizing their apps for success. By looking at payment type distribution, payment vs categories, and paid apps, developers can make informed decisions about their app and improve their chances of success on the platform.