One of the most important aspects of the app marketplace is the distribution of apps across various categories. The data shows that the most popular category is Family, which represents 18.19% of all apps, followed closely by Games at 10.55%. Tools and Medical are the next most popular categories, each representing around 4% of all apps. The Business and Productivity categories round out the top five, each representing around 4% of apps as well.
These findings suggest that developers looking to create successful apps should focus on creating apps that fall within the Family, Games, Tools, Medical, Business, or Productivity categories, as these categories represent the majority of apps in the marketplace. However, it is important to note that there is still a significant percentage of apps that fall outside of these categories, with Other representing 11.18% of all apps. Therefore, it may also be worthwhile for developers to explore less popular categories to find a niche market. Understanding the distribution of apps across categories is an important first step in identifying where there may be opportunities for success in the app marketplace.