The idea, which is essentially about journalism and sustainable development, is based on two current sustainability crises:
- Climate change, democracy, poverty, inequality, and violent conflicts are all contributing factors to society's sustainability issue.
- The journalism industry is experiencing a sustainability crisis as a result of declining income, media consolidation, misinformation, clickbait journalism, and declining public confidence in the media.
It has been suggested by sustainable journalism that these challenges are inextricably linked. The capacity of journalism to solve society's sustainability concerns is essential for a society that is economically, environmentally, and socially sustainable. Journalism's ability to achieve this is also essential for its practice and industry to have a sustainable future.
By exchanging knowledge, and creating extensive and cross-curricular practical learning tools, and workshops, the main goal of EU(r)Write! project is to improve the quality of the work and practice regarding journalism in secondary schools, building the capacity of participating schools in the field of cooperation, fighting against fake news, and exchange of content and experiences. Moreover, another target is to strengthen citizenship competences, and ecological awareness of students.
It will take place through experience sharing, expanding the range of extracurricular activities offered by schools, boosting awareness, and developing skills.