What is an IEO?

Initial Exchange Offering is a technique of crowdfunding in the cryptocurrency market. The entrepreneurs list their tokens through exchanges for investors. The funds collected from the investors are used in the project. It is like an ICO (Initial Coin Offering) through exchange platforms. It is a golden opportunity for all the young entrepreneurs with innovative project ideas. This platform is for everyone who wants to raise funds to start their own business.

Do you have a business idea? Do you want to raise funds to start your own business? Are you looking for a platform with no strict rules, easy compliance, no fixed time, lower fees, easy and quick crowdfunding? Well an IEO is the answer to all your questions. If you want to launch an IEO successfully, you have to follow some simple steps.

How to plan a road-map to launch IEO?

If you want to launch an IEO, you have to plan a road-map for all the stages. Most of the rules and requirements depend upon the exchanges like fees, time, duration, etc. However, you have to follow some standard guidelines for your project. You can also approach various IEO development companies for support. These companies specialize in provide IEO solutions to the clients.

The road-map to launch an IEO is divided into four stages for better understanding.

Stage 1: (Preparation Stage)

The exchanges review the project before listing. If they find any misleading activities in your project, it will be rejected. You have to make sure your project follows certain guidelines. Here are some guidelines to ensure your project credibility.

• Token: The first step is to design the token model. The investors will invest in the tokens, so you have to provide a description of token model, features, long term value, functionality and standard. The token model should fulfil all the token issuance conditions and specifications.

• Documentation: All the necessary information about the project is to be disclosed in the white paper. A white paper contains details about the project. Details like structure and road-map of the project, technical project details, architecture, financial market, token distribution and project team and advisors are to be disclosed in the white paper to gain the confidence of the investors.

• Business Plan: Business plan means how the business will run to achieve the goal of the project. It includes information about the goals, policies, operational model, machines and tasks.

• Revenue projections: It will include a financial model of the business. All the costs, expenses, incomes, capital, revenue system are studied to project the future revenue of the company.

• Team: The team plays a very important role in running the business. So there should be strong team members and advisors in the business who can work together efficiently.

• Public Relations: The business should have a strong PR and social presence to gain investors. The PR team should use social media platforms to promote the business.

• Partnership: To get approved by the exchanges, you need to have strong, established partners to support the business. If the partner company is reputable, your business will earn the same reputation.

• Legal requirements: You should hire a legal expert to handle all the legal work to reduce the risks. Procedures like KYC compliance, risk assessments and compliance can make IEO process easier.

• Smart-Contract: It is the base of blockchain transactions. It has to be secure. Even a small, vulnerable spot can lead to loss of funds. A secure and robust smart-contract is the key to reliability.

• Marketing: Design a marketing strategy that suits your business. Most of the successful IEOs have a strong marketing strategy to promote the business.

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