The objective for this project was to make a logo, postcard, banner and poster for a design event at fanshawe.
The process began with research to understand the event’s theme, audience, and purpose. Looking at past event materials and gathering inspiration from design trends helped shape the creative direction. From there, I brainstormed and sketched initial ideas, starting with the logo, as it would set the visual identity for the event. Experimenting with typography, symbols, and color palettes allowed me to refine a concept that best represented the event. Once the logo was finalized, I moved on to designing the postcard, banner, and poster, ensuring that all elements maintained a cohesive look and communicated key event details effectively. Through careful layout design, typography choices, and visual hierarchy, I created materials that were both visually engaging and functional in promoting the event.
To put these pieces together I used Adobe, InDesign, and Illustrator.