Ever wondered, "What is affiliate marketing ?" Well, you’re in the right place! Affiliate marketing has become a buzzword in the digital marketing world, but what exactly does it entail? In the world of digital marketing, affiliate marketing has become an increasingly popular way for businesses to reach new customers and drive sales.The origins of affiliate marketing can be traced back to the early days of the internet, when businesses began to explore new ways of reaching customers online. In the late 1990s, Amazon launched its affiliate program, which allowed website owners to earn a commission by promoting Amazon products on their sites.