Considerations When Creating a Newsletter

Choose a Newsletter Template

• Choose from the standard templates to create your newsletter. 

• Comms can help to further customize your template (e.g., colors, logos, etc.)  

Need a Custom Logo for Your Newsletter?

Make a request using the Creative Request Form. 

Custom from Email

• Customize the from email to reflect the sender

• If not customized, it will come from Virginia Department of Health <vdh@public.govdelivery.com>

Subscriber Signup Page

• Dedicated link/page for newsletter sign ups.

• Request a subscriber signup page (see example) when setting up your newsletter.

  • This can be posted publicly, shared in newsletters, and/or shared on an individual basis.

Quick Subscribe Page

• Link to main signup page that includes all newsletters from a particular category. (i.e., all newsletters from a health district)

  • This can be posted publicly, shared in newsletters, and/or shared on an individual basis.

Using Questions to Collect More Information

• The Questions feature in govDelivery allows you to collect data from subscribers when they sign up for newsletters such as zip code, interests, profession, demographics, and more.

• Questions can be kept private and used with manual uploads. 

• This information can be used to reach specific people when sending newsletters (e.g., send only to people in a certain zip code).