The global smart clothing market size is projected to experience speedy growth owing to the increasing adoption of smart wearable devices, finds Fortune Business Insights in its report, titled “Smart Clothing Market, 2024-2032”.
The smart clothing has gained importance across the world owing to the rising adoption of smart wearable devices such as smart watches, clothes, glasses, and others. Further, the rising usage of such devices during activities such as gym training, leisure travel, and others has resulted in high demand for smart clothing from the majority of the people worldwide, which is anticipated to propel the growth of this market.
However, the relatively high cost of smart clothing items is projected to restrict the growth of this market.
The COVID-19 pandemic and the social distancing norms imposed by the governments across the world have forced a majority of the world population to work from their respective houses. Hence, due to this sedentary lifestyle and long working hours, there has been an increasing demand for smart clothing in several regions of this market. Thus, the COVID-19 pandemic has had a positive impact on the growth of this market.
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Market Segmentation:
On the basis of product type, this market is classified into outerwear and innerwear. By application, the market is divided into sports and fitness, medical, entertainment, and others. Based on distribution channel, the market is categorized into specialty stores, online stores, and others. In terms of geography, the market is clubbed into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Highlights/Summary:
The report attempts to put forth a comprehensive understanding of the overall industry trends and outlook. It also provides a microscopic assessment of the market drivers, segments, and restraints, along with a holistic analysis of the regional developments in the market. Topping these factors is an exhaustive examination of the competitive landscape of the market, powered by industry-leading market research.
Drivers/Restraints:
Rising Number of Sports and Leisure Activities Worldwide to Fuel the Market
There has been a surging demand for smart clothing across several regions due to the rising number of sports and leisure activities around the world, which is projected to fuel the growth of this market. For instance, as per the report published by the U.S. Department of Commerce, the clothing and accessory products sales in the US reached USD 166,084 million from November 2019 to November 2020.
Regional Insights:
Increasing Indoor Fitness Activities to Boost the North America Market Growth
North America region is projected to witness substantial growth in the smart clothing market share on account of the increasing indoor fitness activities in the countries such as the US and Canada.
Asia Pacific region is anticipated to grow rapidly in this market due to the rising number of smart cloth production companies in the countries such as India, China, and others.
Competitive Landscape:
Strong Focus on Adoption of Latest Technologies to Animate Competition
The leading companies in the smart clothing market are focusing on adoption of latest technologies such as Internet of Things (IoT) for the manufacturing of smart clothes in order to attract maximum customers across the world. This has resulted in the increasing competition among key companies which will enable them to expand their business horizons and widen their market position.
Industry Development:
February 2019: KBS Fashion Group Limited, a Chinese men’s casual wearable firm acquired Tribe, a smart clothing technology company to expand its AI-based smart clothing products portfolio in China.
List of Key Players Covered in the Smart Clothing Market Report:
AiQ Smart Clothing Inc., Wearable Experiments Inc., Vulpes Electronics GmbH, Athos, Carre Technologies inc., SENSORIA, DuPont, Myontec, TORAY INDUSTRIES INC., KBS Fashion Group Limited.
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