5 Tips for Improving Your Competitor Link Building Strategy: A Step-by-Step

Why Does Having Link Building Competitors Benefit SEO?

There are plenty of reasons to build links to your site, but most people don’t know exactly why they should bother. In fact, a large percentage of marketers assume that adding links to boost rankings doesn’t actually help your website’s traffic. But things are changing. Brands are starting to recognize the link-building potential of their content. Many are even taking steps to find and add links to their pages. In doing so, they’re looking to improve their visibility in search results.

Things to Consider Before Adding Link Building Competitors to Your Organic List

There are a few important things to keep in mind before adding link building competitors to your organic link list. First, it’s important to consider the quality of the links. Ideally, you want to add links from authoritative websites—ones that are relevant to your topic and can provide value to your readers.

When you’re looking for link building opportunities, it’s worth keeping these two points in mind. First, a lot of link building is done on forums and other sites that aren’t meant to be SEO-friendly. Because this content often isn’t optimized for keyword density, it’s not a good link source.

Secondly, you need to look at the link’s authority. The more authority a link has, the better. Ideally, you want to aim for a link with a high Domain Authority (DA) and a low Links count.

Good Link Building Competitors 

There are plenty of ways to find link building opportunities for your competitors, but the most important one is through research.

Here are a few ways you can research your competitors’ link building strategies. First, you can look at websites that rank for your competitor’s keywords. That way, you’ll get a sense of what content they’re ranking for and what types of links they’re getting.

You can also look at sites that rank for your competitor’s domain and see if they’re getting links from similar sites. By comparing and contrasting your competitor’s links with these other links, you can determine what’s working for them and what isn’t.

How to Find Good Link Building Competitors for Your Site

If you want to find good link building opportunities for your competitors, you’ll need to look at other websites.

You can do this by using a variety of methods. For example, you can use Google’s site explorer tool to look at your competitors’ backlinks. This will show you every backlink your competitors have built.

You can also use a link building tool to see what your competitors have been linking to. Once you have access to your competitors’ link profiles, you can sort by links that are similar to your own link building opportunities.

Conclusion

A backlink is a link to your site from another website's pages. You can think of these as "votes" for your website from other websites. When a backlink is sent by a website that is deemed as "authoritative", it is proof that a website trusts the original website and is worthy of adding to the SERPs.

These votes are crucial to your SEO and will help you appear higher in Google's results. However, you can't just expect any backlinks. You need to go out there, find quality links and add them to your link building strategy.

The good news is that a lot of serious link building takes place on forums, so you'll have no problem finding opportunities here. You should also keep an eye out for blogs, guest posts and other sites that are likely to accept links.

When you find a link building opportunity you think your site should take advantage of, go ahead and add it to your link building strategy.