The best way to get better is to start at the bottom and work your way up. The same applies to your link building strategy. Start with the small stuff and work your way up. Let’s face it, you can’t just jump into the big stuff straight away. Link building is a tricky game and you don’t want to screw it up.
After you get the basics down, start working your way up. Start small with one link building strategy at a time. Over time, you will be able to see what works and what doesn’t work. This will allow you to constantly improve your link building strategies.
Develop a Google-Friendly Content Strategy
You need to get to know your audience. Not just their age or gender, but also their interests, pain points, and any objections they have. You can use a content audit to find out more about your audience and their needs.
Once you know your audience better, you need to create content that solves their problems. You can do this using the 5W’s of content creation:
Who are your audience? - What are they looking for? - What are their pain points? - What are their objections? - What are your solutions?
If you want to get better links, Google-friendly content is a key ingredient. This means your content is easy to read, has keyword density, and above all, has a lot of great content that’s useful for your readers.
Use Outbound Anchor Texting
An outbound link is when you link to another website from your website. For example, if you are doing a blog post on free SEO tools, you can link to specific tools by using an outbound link.
You can use an outbound link to get more links. This is a great link building strategy because you don’t have to ask anyone to link to your page. All you have to do is find the right keywords, write content that’s suitable for those keywords, and then link out to the right pages.
This can be done using the Google Search Console or using a service like Ahrefs or SEMrush. Once you find the right keywords, you can use those keywords in the URL of your outbound links.
Find and Earn High-Quality Links
You can’t just spam links and expect it to work. The truth is, you need to find high-quality pages to link to. There are many ways to do this, but the easiest way is to use the link building strategies mentioned above.
For one, you can use the link building algorithms in Google Search Console to find high-quality links. You can also use a link building service like Ahrefs or SEMrush to find high-quality links.
After you have found high-quality links, you need to go and earn those links. Here are a few ways to go about this:
Publish Guest Posts - This is a great way to earn high-quality links. You can find sites that accept guest posts by looking in the link building section in the link building toolbar.
Link on Forums - You can also find forums that accept self-posted links and post links on those forums.
Create a Course - A link building strategy that’s worth mentioning is to create a link building course. You can earn thousands of high-quality links with these types of courses.
Provide Great User Experience Reviews
User-generated online content is a great way to earn high-quality links. This means you need to go ahead and find sites or people that accept user-generated content, link out to your content, and then earn high-quality links. You can do this by using the link building strategies discussed above.
Before you publish your guest posts or create your content, you need to find websites to link out to. You can do this by using the link building tips discussed above. After you have found the right websites, you need to write your guest posts.
You should always try to get your guests to review your content, and if you have some tips that are great for your readers, you can even ask your guests to write a review for your content.
Bottom line
Link building is an essential part of any SEO strategy. But to get better results, you need to make sure that you are using the right link building strategies. And yes, link building is not only a link building strategy, but also a link building strategy within a link building strategy.
So make sure you are constantly working on your link building strategies and you will see the results. These strategies that we have listed above will get you started, and you can always play around with them and see what works for you best.