Marketing Case Work
Marketing Case Work
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Listed below are some of the brands and projects that I have worked on throughout my time at the University of Washington.
Click on the picture or title to be taken to the project-specific page.
Capstone Case Competition (Winter 2023)
Capstone Case Competition (Winter 2023)
Skills: Customer Research, Market Research, SWOT Analysis, Competitor Analysis, Stakeholder Analysis
Product-Service Development (Winter 2023)
Skills: Market Research, SWOT Analysis, Industry Analysis, Competitor Analysis
Advertising Campaign (Autumn 2022)
Skills: Customer Research, Market Research, Integrated Marketing Plan (IMC), Team Management, Time Management
Advertising Campaign (Autumn 2022)
Skills: Customer Research, Market Research, Integrated Marketing Plan (IMC), Team Management, Time Management
Marketing Consultant Project (Summer 2022)
Marketing Consultant Project (Summer 2022)
Skills: Customer Research, Market Research, Branding, Consulting, Social Media Marketing
Product-Service Development (Winter 2021)
Skills: Customer Research, Market Research, Segmentation, Targeting, Positioning, Branding, Promotion
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