Graphic Artist Showcase

With over 15 years’ experience as a Graphic Designer, I’ve learned how to make a great advertisement.  Great ads get noticed. They grab the attention of the viewer, convey the unique positioning statement of the business quickly and concisely, and ultimately entice desire in the customer.

Effective advertising utilizes a human connection to be memorable and authentic.  Color, fonts, and imagery sets the tone.  These examples of my favorite pieces drove sales by making viewers remember the brand name as well as articulating the brand value to the viewer.

As a Graphic Designer for nationwide newspapers, I worked closely with the sales and marketing staff to help realize client visions to establish their brand and marketing material.  This often involved doing extensive research about a business while at the same time producing material on a tight deadline.  Conveying strong brand recall and critical characteristics are skills honed with practice.  My reputation resulted in myriad customers requesting me personally to design their ad campaigns.