The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing PDF

by : Karen J Marchetti

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The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing

Read Online and Download The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing. Do you know where to focus to consistently get better digital marketing results? This book gives you a step-by-step roadmapThese digital strategies have doubled and tripled client sales, boosted online leads 67%, increased email click-through 200%, and generated a 22% opt-in rate for clients like Qualcomm, Union Bank and more!You'll improve the elements that have the biggest impact on results - Offers and Copy, tailored to Why Your Customers Buy . . .in the highest-ROI digital marketing channels your website, Search Engine Optimization (SEO), Email, and Pay-Per-Click (PPC) advertising.With step-by-step analysis, marketing metrics, and formulas. You will:Correctly diagnose your progress from Traffic to Leads to Sales - so you'll know exactly how to improve results (no more choosing the wrong solutions!)Understand what to review in Google Analytics (with step-by-step instructionsBecome your company's expert on your customer types (finally!)Learn the Marketing Metrics to evaluate every .

The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing by Karen J Marchetti

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