we're not really strangers text
We’re Not Really Strangers (WNRS) is a card game and social movement founded by Koreen Odiney to empower and create meaningful connections. The game consists of questionnaires and wildcards separated into three levels, each one diving deeper to foster existing relationships and create new ones. Leveraging media and its convenience to stay connected with their consumers, they created a subscription service both through text message and email. Although this marketing strategy wasn’t something new, the execution of it was by far one of the best I have ever seen and experienced.