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Project summary
Advertising makes a big influence over children, and it is our obligation to help them develop critical consciousness to face it. The analysis of advertising can play a key role in acquiring aspects as educating for values, responsible consumption, non sexist education…. Also to be the axis to know the cultural heritage of each country.
The Erasmus+ KA2 “AD-DICTED TO EDUCATION!” will focus on promoting the social inclusion, non discrimination, critical thinking development and fostering values as tolerance and gender equality, all that having advertising as motivating axis. Also, it is centered in the educative value of the European heritage, the bet for multilingualism and the development of digital competencies.
We will work through an eTwinning project in order to develop this Erasmus+ KA2 project.
Partners
Primary School Zmijavci, Croatia
Osnovna skola Zmijavci is placed in village Zmijavci, near the town of Imotski, a rural area in the Split-Dalmatia County, in the central part of the Adriatic coast. Zmijavci has about 2,500 inhabitants and the main economic activities are viticulture agriculture and tourism. The school offers compulsory primary education (years 1 to 8). Our students learn two foreign languages, English and Italian. Teachers run different workshops and projects. This is our third Erasmus+ project.
