OUR WORK

EXPANION(EXPERT COMPANION) - PRODUCT EXPLAINER

CONTEXT

Expanion is an EdTech platform which is offers one to one training programs for industry skills to professionals across the experience spectrum of freshers to senior management. It is a upskilling platform for all industries. The platform thus has many types of users - experts who want to offer courses, professionals who want to take courses, human resource leaders and operators, education institutions, business leaders and ofcourse the general audience for marketing.

OBJECTIVE

The challenge was to create one story that communicates the platform and its utility across the board.

SOLUTION

One Story chose the animation medium so it can represents characters without biases. It represented the story as a real case scenario of an workplace, basically how an online platform has application in a real life. Thus highlighting the unique selling point of the platform.