Chair: Stelian Brad: Increase the Efficiency of Greenhouses Management by Using Internet of Things, Big Data and Cloud Computing

Technological developments in the field of Information and Communication Technology reached and started to transform one of the most conventional domain: the agriculture. Gathered data from the field is analyzed and used by cloud based decision support system to increase the added value in the nodes of agriculture supply chain. Therefore, conventional agriculture is transforming into precision agriculture [1-2]. ...

Co-Chair: Elise Durey: Clustering Landscape in France with a Focus and Creative Health Economy

Cluster initiatives are popular among policy makers across Europe, and France has not escape the rule. The purpose of this presentation is to give an overview of the French clusters landscape, how it is organized at the national, regional or local level. As a recall, a business cluster (cluster) or competitiveness cluster (pôle de Compétitivité) bring together large and small firms, research bodies and educational establishments, all working together in a specific region to develop synergies and cooperative ...

Co-chair Ivan Borrego Valverde: Beauty Cluster Barcelona, International Activities and Partnership

Beauty Cluster Barcelona is an association founded in 2014 and made up of more than 130 companies which, combining the entire value chain of the Beauty sector, works to generate new business opportunities for its members. Based in Barcelona, the Beauty Cluster works to boost the growth of its members developing a solid network with 3 main interest: Innovation, Training and Internationalization. Some success stories about innovation are the Beauty Innovation Day ...

Ioana Dragos: Bio-Economy within the Smart Specialization Strategy of the Northern Transylvania Region

North-West Regional Development Agency has the strategic role in designing regional policies, creating synergies between local stakeholders, promoting the regional assets, facilitating networking and cooperation and implementing actions that lead to growth, competitiveness and innovation, in the benefit of the public authorities, research organisations, companies and comunity overall ...

Anca Pintilie: Textile Art and Design – A Multisensory Approach. Tactile Function of Textile in Contemporary Interior Design

When referring to textile we usually have in mind the characteristics and the function of textile products. Some of these are: malleability, softness, elasticity etc. Textile, natural or artificial, is the most versatile material used in fashion as well as in modern architecture.

The contemporary interior design there are used a lot of different types of fabric to reshape its form and to make ...

Livia Ramona Petrescu: Art Needling Wool - Aesthetic and Sensory

Aesthetic textile creation is directly influenced by the materials used, as well as the process for conversion of natural fiber from the raw material to the finished. Felted textile surface is directly affected by the morphological characteristics of wool fibers used. Depending on the breed of sheep and therefore the type of wool used, we can distinguish two types of surfaces from both aesthetically and touch ...

Axenia Rosca: The Influence of Artistic Installations in Public Spaces

We can observe the current tendency of visual artists to expand beyond conventional spaces of exposure to unconventional spaces. Artists want to address different types of audiences bringing art to urban space, wanting to change the perception of place, its symbolism and to achieve a fusion between art and the public.

Artworks that change urban space, influencing social and cultural life belong to different artistic mediums ...

Florentina Chirita: New Technologies and Textile Art Research

The textile expression is the point of interest in my research. Textiles are a fundamental part of our civilization since ancient times, emerged as a necessity and can be associated with comfort and luxury. Connecting a variety of tradition, areas and practices, textile design has the potential to transform human habitats, way of living and improve the feeling of wellbeing.

My creative process emerges from the relationship between the natural and the artificial, but more importantly ...

Traian Stanciulescu: Biophotonics, the Emergent Romanian Science of Wellbeing

BIOPHOTONICS is an amazing trans-disciplinary science, studying the (coherent) interconnection of all the biological systems – plants, animals, humans – by their emissions of ...

The Healthy "Clothing of Light": a Biophotonic and Synergetic Approach

The paper is valorizing the conclusions of an emergent research project (2005-2008) coordinated by the author – Biophotonic nanotechnologies applied in textile industry: beneficial effect of human health of BIOPHOTONTEX vestments – and having as (Stanciulescu, Poenaru 2010)....

Lucia Nora Morariu: Destinations' Branding and Multisensorial Experiences Promised to Discerning Travelers

Tourism is one of the economic sectors with the fastest growth in the world and evolutions in the area are maintained and even amplified by the most performant and modern marketing theories. Starting from the need to reach consumers appealing to ...

Simona Baciu: Emotional and Physical Well-Being (with book signing)

Based on the research, companies in recent years have chosen to pay more attention and invest in employees’ mental health and well-being beside professional development. The emphasis on human resource development has become a trend in the world aiming to keep the motivation, enthusiasm and passion for work alive. These are the factors that contribute to the improvement of creativity, innovation and positive relationships ...

Manuela Macsim: How Can We Measure the State of Wellbeing? The Practical Applications of Bio-Well

We live in the times of technology, 21st century is an informational century. We are transforming from material world to the informational world. Those who create information can change the reality. Now technological devices and different gadgets ...

Creating Structured and Informational Water with Wave Millimeter Device Aktom

Wave millimeter therapy is a revolutionary method for healthcare that has been studied intensively in the last 30 years. It functions on natural bases, with very efficient results and no side effects. It reinforces the healing processes of the body...

Szilard Szombati : brainLight - "Be in Balance and Feel the Difference"- We Deliver Facts

With brainLight technology the brain is helped to reach clarity through stimulation by advanced audio-visual technology, which is used simultaneously with a sophisticated Shiatsu-Massage Chair to provide deep physical regeneration. All our systems have a strong and proven science background. As the neuroscientific research has shown that the brain’s neurological processes are so closely connected to our thoughts that the neurons not only "know“ in advance how we are about to act or decide but exert an ...

Clementina Anghelache: Using Art & Creativity to Improve Health and Wellbeing at Work

In 2016 Hygge – meaning a feeling of contentment or wellbeing enters The English Oxford dictionary.

Google measures an increasing usage of the word wellbeing ofert the past 5 years. Wellbeing develops from a buzz word to a genuine trend, and now it became an emerging industry. Art & creativity is increasingly being validated as a potent mind-body approach as well as a cost-effective intervention to address a variety of challenges throughout the lifespan. ...

Daniel Barnuti: Food Photography - Multisensory Perception

In our days photography became so accessible to everyone. We are invaded by thousands of images daily. Commercial photography should tell a story and sell the product. Photographing food is a challenging task, because we are so used to smell and taste what we eat [1]. But with photography we can only really on our sense of sight. A food photo should access all your senses and make the audience feel hungry. When a food looks appetizing in a photograph we tricked into believing ...

Laura Tamas: Linxy - multisenzory 3D animated film / FB

The factory of a gold-mine, from the Carpathians pollutes the waters of the Great Park. A few animals that live in this natural reservation become ill due to the polluted water. The animals can be saved and the polluted water can only be cleaned by the Healing Emerald. Witty Lynxy and his friends set off for an expedition to find the Emerald.

Virgil Mihaiu: Innovative and Cosmopolitan Spirit for Healthy Jazz

A well-deserved soubriquet for jazz defines it as “the music of the 20^th century”. The purpose of my presentation is to ascertain the condition of this music in today’s increasingly interconnected world.

Basically, jazz has always been a musical expression of liberty. Therefore, its links with other artistic fields have been fertile ...

EXPOs & WORKSHOPs

Mihaela Caluser: International Multisensory Tourism. Workshop

Panel members: Manuela Cimpean, Stefana Ilea Cazan, Gabriela Radoiu, Felix Arion, Traian Almasan, RA Mlesnita.

Transylvania Tourism Cluster invites you to present and find the best ways for increasing life quality: health, knowledge, culture, education, energy and happiness.

Travels are generating incredible resources for wellbeing.

Travelers and globetrotters are invited to share their international experiences and we all may find project ideas to sustain Cluj and Transylvania to GO International -> Go Multisensory.

Anca Pintilie, Liliana Moraru, Livia Petrescu: The scented scarf

The Scented Scarf can be seen as a symbol of liaison between a textile object and its owner. Usually worn around the neck and being in close contact with the skin and its scent or the fragrance, the scarf becomes a signature textile object of the person who wears it. Thus, it can be seen as a multisensory object as multiple senses, such as: tactile, smell, and olfactory sense are part of its nature.

The Scented Scarf is an exhibition curated by PhD Professor Liliana Moraru, PhD Lecturer Anca Pintilie and PhD Lecturer Livia Petrescu

The exhibition presents and promotes textile art made by students from the University of Arts and Design Cluj-Napoca. The works are made with traditional Batik technique.

Elena Basso Stanescu: Light Gardens PhotoEXPO

The light gardens surely represent a predilect theme within my spiritual preoccupations ... Here, soft nuances induce bitter-sweet sensations, thus reviving meditation spaces in which the light draws metaphors and ties the imaginary in a multisensorial perpetuum mobile.

Beyond us everything is Light, grass and dew – moist smell, royal path through the vegetal...

Anca Pia Rusan: Stake PhotoEXPO

The multi-sensors reception influences both the creator and the receptor of the work of art. The evolution of art branches knows paradoxid antitheses and its streets are never one way. The contemporary sensibility is marked by an increased reactivity and imaginative capacity, an intelectualisation and a more acute sense of selection.

The textile arts may thus become a method to mediate the aesthetic emotions but they also allow to implement certain concept frequently encountered in the contemporary art, such as interdisciplinarity, multidisciplinary, simulation. Relational aesthetic simulation – interdisciplinarity, multidisciplinary, simulation, relational aesthetics, news media etc

The work entitled ,,Rug" proposes to present – via the art – a subjective fragment, learned from the nature.

Anca Luiza Zaharie: Interdimensional PhotoEXPO

The optic diversion of the overlapped layers expresses the permanent search of the unknown, a way to access other "realities" or "dimensions" that coexist. This unknown makes us evolve towards a better future via everything it has to offer us. The interdimensional trip transposed offers various personal senses and feelings throughout the visual game deployed with different textures and a translucid chromatic.

Florentina Chirita: Shroom PhotoEXPO

Having as a starting point the obscure character of Ion Barbu’s poem Crypto Rexand Lapp Enigel (Riga Crypto și Lapona Enigel), I have crafted a series of objects that capture Ctypto, the Mushroom King’s transformation stages. Ion Barbu was a Romanian mathematician and poet. The character is a symbol of an inferior fruitless being, who lives in such impure wetlands, but nevertheless it aspires to light. ...

Axenia Rosca: Islands EXPO

In a society that frantically promotes maximum extroversion, moments of introspection become a rare and precious commodity. Axenia Rosca’s sculptures seem to explore in parallel a more complex road, either by retreating into abstraction, focusing on the fantasy of some insular realms, or by gradually returning to the contact with the others and with reality, through a return to figuration.

One of the techniques used by the artist, both surprising and playful, implies compressing whole geological eras in the time of aesthetic creation: creative imagination knows how to enjoy even the accelerated growth of crystals in the artwork.

Text by Gabriel Marian, curator of Nano Gallery Cluj-Napoca

Vlad Bulgar: Felting wool. A multisensory workshop.

The workshop presents, for those interested, the technical approach and the creative process of transforming a raw material into an artistic object. The workshop will be presented by Vlad Bulgăr, felting artist and technician at the Textile Design Department – The University of Arts and Design Cluj-Napoca . The workshop will be accompanied by an exhibition coordinated by prof. univ. dr. Liliana Moraru, lect. univ. dr. Livia Petrescu , lect. univ. dr. Anca Pintilie - Textile Design Department – The University of Arts and Design Cluj-Napoca.

Mia Porutiu: The beauty of <Gold Scissors>

Experience in styling, hairdressing and multi-sensorial new look design