Embedded Files
Senior Lecturer in Marketing since 2005
B.Com (UOJ), , ACIM (CIM),MBA (UOC), PhD (UOJ), MSLIM (SL), Fellow CIM (UK).
Educational Qualifications
Educational Qualifications
Fellow Member of Chartered Institute of Marketing (FCIM) CIM, UK
Member of Sri Lanka Institute of Marketing (MSLIM)
Doctor of Philosophy in Management (Marketing), University of Jaffna, Sri Lanka , 2014
Master of Business Administration in Marketing, University of Colombo, Sri Lanka in 2009.
Advanced certificate in Marketing (ACIM), CIM, UK in 2003
B. Com (Hons), (specialized in Marketing) University of Jaffna, Sri Lanka, 2001.
working Experience
working Experience
November 2010 to Date:
Senior Lecturer Grade-I Department of Marketing, University of Jaffna, Sri Lanka
November 2010 to November 2016:
Senior Lecturer Grade-II Department of Marketing, University of Jaffna, Sri Lanka
November 2005 to November 2010:
Lecturer, Department of Commerce, University of Jaffna, Sri Lanka.
October 2002 to October 2003
Assistant Lecturer in commerce, Department of Commerce, University of Jaffna.
November 2001 to March 2005:
Visiting lecturer at Jaffna College undergraduate department
March 2003 to December 2003:
Commercial officer at Water supply board, Northern Province, Sri Lanka
March 2003 to December 2004
Part time lecturer at “Univenture” Institute of Business
Management, for the subject Management for CIMA in the academic year 2003/1004.
Contact : 021/222/0379
shanshivany@univ.jfn.ac.lk
Department of Marketing
Faculty of Management Studies and Commerce
University of Jaffna
Research gate https://www.researchgate.net/profile/Shivany_S
Work Ambition
I have been teaching marketing more than 15 years. I am interested in marketing of Micro Small Medium Enterprises (MSMEs) . As MSMEs are the livelihood in developing Nations, my passion is to facilitate women owners of MSMEs to sustain their life through marketing solutions.
I educate , refine, develop, empower my self to be a better person for doing the following.
- uplift women's life through entrepreneurial marketing successes.
-link the undergraduates with MSMEs , national , and international marketers to ensure the sustainability of Higher education in marketing management
- redefine the marketing system to facilitate local producers for survival and their sustainable future.
-encourage students to be employed in private placements via quality -led marketing education.
- prepare plans for solutions in social criticism against marketing.
Objective
Reaching self actualization via institutional development and community development
Research Interest
Marketing strategies for SMEs
marketing problems of women headed business
Curriculum development and active student learning in marketing management .
local business issues.
livelihood strategies for women empowerment.
Marketing problems of local business .
Report abuse