Website Style Guide

CEHD Website Style Guide

As a supplement to the CEHD Editorial Style Guide, the website style guide is intended to create consistency across CEHD websites in the way that we present academic program names and information.

If the answer to your question is not found in the CEHD website style guide, please refer to the CEHD editorial style guide. For questions not found in either CEHD-specific resource, use The Chicago Manual of Style to get an answer. For spelling decisions, use the first entry in Merriam-Webster’s Collegiate Dictionary.

• CEHD editorial style guide [PDF]

• University Relations editorial style

• The Chicago Manual of Style

• Merriam-Webster’s Collegiate Dictionary

Degree and program titles on program degree pages

All titles are title case.

Degrees appear at the front of the title of the page.

All degrees are title case and in this format:

• • Master’s (MEd) in science education

  • Online master’s (MEd) in science education

  • Master’s (MA)

  • Master’s (MS) 

  • Doctorate (PhD)

  • Master (MSW) of Social Work

  • Bachelor’s (BA) in xxxxx

  • Bachelor’s (BS)

When a license is available “for license” is added to the end of the title (e.g., Master’s (MEd) in arts education for license)

• • Master’s (MEd) in Science Education for license

The word “degree” or “program” should not be included in a degree-level page header.

Buttons

All buttons are sentence case.

Graduate program call to action (CTA) button names:

• Request info

• Apply now

Undergraduate program CTA button names:

• Request info

• Apply now

• Transfer

• Declare a major

Headers

All headers are sentence case.