Embedded Files
The recordings on this page are from CTA calls, meetings, and trainings. Recordings for other programs can be found on their respective CTA Toolkit pages.
CTA Quarterly Calls are designed to keep CTAs informed, engaged, and connected with USTA Texas.
Our CTA Learning Series offers educational opportunities to our CTA leaders to further develop and foster the growth of their CTAs. Our hope is that this experience blends self-directed learning with virtual sessions that culminate in a full day of in-person learning to better equip CTAs with the tools they need to master areas that are essential to the life of their organization. Topics include recruiting and retaining volunteers, fundraising, marketing, board development and more!
LISTED CHRONOLOGICALLY(Newest to Oldest)
2025
2025
Learning Series 25.3
Learning Series 25.3
Tech Tools for Nonprofit Fundraising
June 10, 2025In this session, the speaker will guide you through the latest tools and techniques to streamline your work, spark creativity, and make smarter, data-informed decisions. You will also gain best practices for website fundraising, CRM systems, and content creation using AI.
Speaker: Darian Rodriguez-Heyman
Learning Series 25.2
Learning Series 25.2
Lighten Your Communication Load: Meet DonorPerfect’s Fundraiser Bot
May 6, 2025In this session, we will take a look at DonorPerfect’s Fundraiser Bot—an AI-powered assistant designed to help fundraisers create compelling, donor-focused content with ease. Built with expert insight from the nonprofit world, this tool takes you step-by-step through crafting personalized appeals, thank-you messages, newsletters, and more.
Speaker: Julia Gackenbach
Learning Series 25.1
Learning Series 25.1
The Power of Connection: How a New Mission and a Strategic Approach to Building Community Can Grow the Game, Increase Fundraising and Recruitment Efforts
April 8, 2025In this session, we will explore how purpose-driven marketing, strong relationships, and curated experiences can drive engagement, boost fundraising, and grow the game of tennis. Jeremy C. Park will share practical strategies to expand your network, strengthen storytelling, and build meaningful community connections that bring our mission to life!
Speaker: Jeremy C. Park
Quarterly Call 25.1
Quarterly Call 25.1
1st Quarter
February 12, 2025Reflecting on Q1 and looking ahead to Q2+.
2024
2024
Quarterly Call 24.3
Quarterly Call 24.3
4th Quarter
November 12, 2024Reflecting on Q3/Q4 and looking ahead to 2025.
Learning Series 24.3
Learning Series 24.3
Fundraising is So Much Easier Than You Think
August 13, 2024In this session, Joan Garry will share the essential elements of fundraising success for staff, volunteers, and boards. You will learn practical strategies that you can implement in your CTA to enhance your fundraising efforts.
Speaker: Joan Garry
Quarterly Call 24.2
Quarterly Call 24.2
2nd Quarter
July 24, 2024Reflecting on Q2 and looking ahead to Q3+.
Learning Series 24.2
Learning Series 24.2
Building the Board of Your Dreams
May 9, 2024This insightful and transformative workshop will offer new perspectives on board recruitment, encouraging you to approach this task with creativity and intention rather than desperation. It is an opportunity to brainstorm creative strategies tailored to your organization and learn to recruit from a place of abundance.
Speaker: Joan Garry
Learning Series 24.1
Learning Series 24.1
What to Do About Too Much to Do
February 20, 2024In your drive to get EVERYTHING done each day, what is NOT getting done or getting done well? Regardless of your answers, this insightful virtual session will give you the blueprint to make the changes in your work and life to ensure that what you SAY is important actually gets DONE.
Speaker: Jones Loflin
Quarterly Call 24.1
Quarterly Call 24.1
1st Quarter
February 13, 2024Reflecting on Q1 and looking ahead to Q2+.
2023
2023
Learning Series 23.5
Learning Series 23.5
Board Training and Scoping for Future Growth
November 07, 2023Acquire valuable insights into your responsibilities as a nonprofit board member.
Speaker(s): Kevin D. Korenthal
Slide Handout | Passcode: ?#!J5m=0
Learning Series 23.4
Learning Series 23.4
Secrets to Effective Volunteer Motivation and Retention
October 17, 2023Learn about proven strategies for enhancing volunteer loyalty, reducing turnover, and foster a fulfilling volunteer experience. Discover the science behind volunteer satisfaction in an easy-to-understand format, and feel empowered to make informed decisions to nurture and retain your invaluable team.
Speaker(s): Tobi Johnson
Quarterly Call 23.3
Quarterly Call 23.3
3rd Quarter
October 3, 2023Reflecting on Q3 and looking ahead to Q4+.
Learning Series 23.3
Learning Series 23.3
Getting the Word Out: Marketing Tools, Tips & Tricks
September 12, 2023In this interactive web event, hear from the USTA Texas marketing team as they offer marketing strategies, insights, and examples. Learn about creating a marketing plan, how to develop and use data, and how to create engaging social media and email campaigns.
Speaker(s): USTA Texas Marketing & Communications
Slide Deck | Breakout Groups | Brand Guidelines | Marketing Plan
Learning Series 23.2
Learning Series 23.2
Mapping Goals to Roles: Planning for Strategic Volunteer Involvement
August 15, 2023Learn a clear, step-by-step process to assess your CTA’s current and future volunteer needs to help you set a course of purposeful growth that is both realistic and achievable.
Speaker(s): Tobi Johnson
Learning Series 23.1
Learning Series 23.1
Advocacy 101
July 25, 2023Learn how to communicate with local elected officials and build lasting relationships within your community.
Speaker(s): Richard Evans, Todd Carlson, Susan Wold and Angela Emery
Quarterly Call 23.2
Quarterly Call 23.2
2nd Quarter
June 28, 2023Reflecting on Q2 and looking ahead to Q3+.
Quarterly Call 23.1
Quarterly Call 23.1
1st Quarter
March 28, 2023Reflecting on Q1 and looking ahead to Q2+.
2022
2022
Quarterly Call 22.3
Quarterly Call 22.3
4th Quarter
November 16, 2022Reflecting on Q4 and looking ahead to 2023.
Learning Series 22.5
Learning Series 22.5
Advocacy – Why Tennis? Winning Hearts and Minds
October 11, 2022In this session, you will be introduced to strategies and tactics for persuading and mobilizing non-tennis audiences to recognize the multiple benefits of the game with the ultimate aim to access resources.
Speaker(s): Miguel Garcia
Slide Deck | Tennis Magazine Article (2022) | Women's Sports Foundation Report (2019)
Learning Series 22.4
Learning Series 22.4
Formulating Strategic & Operational Partnerships
September 20, 2022Identifying and creating meaningful partnerships can elevate your CTA quickly and allow you to achieve your strategic goals more efficiently. In this session, you will learn how to develop a potential partner prospect list, ways to evaluate a partner, elements to include in a strategic partnership to achieve shared goals, and how to operationalize the partnership to take full advantage of the opportunity. This is a chance to collaborate with government entities, businesses, and other nonprofits to benefit the whole community.
Speaker(s): Miguel Garcia, Rachel Kubicki
Quarterly Call 22.2
Quarterly Call 22.2
3rd Quarter
September 15, 2022Reflecting on Q2/Q3 and looking ahead to Q4+.
Learning Series 22.3
Learning Series 22.3
Soliciting, Optimizing & Growing Your Volunteers
July 19, 2022In this session, we will focus on maximizing the relationship between CTA leadership and their respective volunteer base. Tools and recommendations will be offered along with supplemental resources to assist in monetizing the contribution of volunteers to the CTA.
Speaker(s): Miguel Garcia
Learning Series 22.2
Learning Series 22.2
Creative Fundraising & Effectively Telling Your Story
June 21, 2022In this session, we will create a story that will captivate and call people to action. Let's stop doing "the same old thing" and think BIG together!
Speaker(s): Rachel Kubicki
Learning Series 22.1
Learning Series 22.1
Maintaining & Growing Your CTA Responsibly While Keeping It Fun
May 17, 2022Areas of discussion include governance, leadership responsibilities, documentation, human resources, and financial reporting.
Speaker(s): Miguel Garcia
Quarterly Call 22.1
Quarterly Call 22.1
1st Quarter
March 29, 2022Reflecting on Q1 and looking ahead to Q2+.
Learning Series 22.0
Learning Series 22.0
Making the Case for Inclusion
March 9, 2022Learn more about why DEI is good for tennis and the small steps you and your CTA can take to build equity and inclusivity in your community.
Speaker(s): Erica Nelson-Flowers
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