This is a written task, which you are encouraged to draft in Google Docs and have reviewed by peers and by a teacher before pasting your final draft into your portfolio.
The purpose of a Design Brief is to clearly identify and explain the problem or need and to convince the reader that this problem is worth solving. A good design brief is a well-crafted sales pitch.
Your Design Brief must include proper writing mechanics and the following:
A detailed explanation of the problem or need.
A detailed description of the population (Target Market) that is affected by the problem or need.
A detailed description of any constraints you foresee in solving the problem or need.
A detailed justification for solving the problem or need.
Before you plan your solution to the above problem, it is a good idea to gather inspirational data. How have others attempted to solve a similar need or problem?
Analyze at least three existing products or systems that inspire your own solution to the problem or need.
Available strategies for conducting product analyses:
identification of and interaction with similar products when out shopping
attribute listing of existing products
SWOT analysis (strengths, weaknesses, opportunities and threats)
functional analysis
aesthetic analysis
graphical disassembly analysis
performance testing of products
evaluation of past student projects
secondary research through product reviews on consumer websites, buying guides or magazines
summary of customer reviews on commercial websites.
Photo credit: https://www.hotjar.com/website-analysis/
After reviewing your range of ideas, present your final idea. This should be a clean and professional rendering of your idea. Again, you may present your final idea in any format that best suits your project. Keep in mind the following as you decide on your final idea:
Does it address the original problem or need?
Could it be a combination of several of your ideas?
Have you considered feedback from your Target Market?
Is it feasible considering your constraints?
Create a detailed timeline for your project. With your timeline, include the following:
Resources, materials, and/or tools needed for each step
Time anticipated for each step
You may present your timeline and materials list in any format that suits your project. We recommend you use a table (Google Sheets) or Gantt chart or timeline builder. Another great tool for project management (especially with teams) is Trello.
While developing your project, capture the process and store the artifacts in your "Capstone" folder in Google Drive:
Videos
Screenshots
Photos
Meeting notes
Sketches
When inserting these artifacts into your Digital Portfolio, include annotations to tell the story, highlighting problems encountered, skills developed, and exciting moments of the journey.
You may present your final product or prototype in any format that best suits your project. This should be a clean and professional presentation of your work.
This is a written task to thoroughly summarize your process, which you are encouraged to draft in Google Docs and have reviewed by peers and by a teacher before pasting your final draft into your portfolio.
Evaluate the success of your project:
Did it solve the problem you intended to address for your Target Market? Do you have data to prove it?
What improvements might you make and why?
Describe the test(s) you conducted to arrive at these conclusions.