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WHO'S HOSTING
Brewed by AU?
The American University Entrepreneurship Club (AUEC) and the Veloric Center for Entrepreneurship represent the best of what student-driven innovation can look like. With a shared commitment to accessibility, creativity, and real-world impact, these two forces are perfectly positioned to bring the Nestlé x AU Pitch Competition to life. AUEC brings the energy — the peer-to-peer support, the passion, and the bold ideas. As a student-led organization, they know firsthand what young entrepreneurs need to feel seen, supported, and inspired to take that first step.The Veloric Center brings the infrastructure — the resources, faculty mentorship, and institutional credibility that ensures students aren’t just participating in a competition, they’re stepping into a launchpad for their future. Together, they bridge the gap between vision and action, making them the ideal hosts for a competition designed to meet students exactly where they are — and take them further than they imagined.
ABOUT AMERICAN UNIVERSITY'S
Entrepreneurship Club
The Entrepreneurship Club at The American University is a student-run organization with the mission to develop leaders who embody the characteristics of being innovative, moral, sustainable, fiscally prudent, and philanthropic. The club aims to introduce students to a variety of entrepreneurship programs and events that exist on and off campus.
In the process, AUEC educates students about the critical importance of innovation and entrepreneurial mindset that permeate all facets of life. They establish a community of individuals who share the common desire to problem solve in cross-disciplinary domains and are interested in serving the greater entrepreneurial community.
ABOUT THE Veloric Center for Entrepreneurship
The Veloric Center for Entrepreneurship aims to build a cross-campus community of Entrepreneurship & Innovation at American University by cultivating the entrepreneurial mindset and fostering a culture of creativity, critical thinking, problem-solving, risk-taking, and resilience among students, faculty, staff, and alumni.
The Veloric Center provides a range of experiential learning opportunities for students (workshops and competitions), assisting undergraduate & graduate students as well as recent AU alumni to incubate and launch startup companies, and overseeing the entrepreneurship curriculum with the Department of Management (Entrepreneurship Specialization and Minor).
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