Apache mod_rewrite on Ubuntu

Install Mod Rewrite

sudo a2enmod rewrite

sudo service apache2 restart

Then allow rewriting in sites-enabled/000-default or any other apache site file.

<Directory /home/www-data/juacompe.com>

Options FollowSymLinks MultiViews +ExecCGI -Indexes

#Options Indexes FollowSymLinks MultiViews

AllowOverride All

Order allow,deny

Allow from all

</Directory>

ref: http://www.lavluda.com/2007/07/15/how-to-enable-mod_rewrite-in-apache22-debian/