Unit 3 - Label Design

You have to:

Design and Create a healthy Drink can/bottle

For this term´s project, you will have to design and create your own Drink. It must be a healthy drink that gives the correct nutrition. You will have to research what contributes a healthy healthy, and what we should be drinking to remain healthy. You will also have to create you own drink brand, slogan, logo and everything that goes with the drink.

CRITERIA A - INQUIRY AND ANALYSIS

Part 1 - Intro

To get an insight into drink cans/bottles, you must find 5 labels of existing drinks and describe them in no more than 300 words each, use as many images as you can to help you.

Part 2 - Logos

A logo is as important, if not more important as the product it self. What logos are famous? Find 5 of the most famous logos people know.

• What are logos?

• Are they important? If so, why?

• What are the most famous logos in the world?

• Choose 5 you like...

• Why are they famous?

• Describe each logo?

• Are the complicated/simple?

• What colours do they use?

• Do they have any words/images/shapes?

• Have they changed over time?

Criteria B – Developing Ideas

Now I am going to look at designing my drink. I will…(logo, slogan, colours.)

Design Specification

• The logo must have a star.

• The colour´s should be yellow and purple.

• It should include a slogan.

• It should include a bar code, address, contact information

Plan

To create my drink label I must do the follow:

1. Create a rectangle shape

2. Change the colour of the shape to yellow

3. …

Criteria D – Evaluation

How did the project go? What did you do? Any problems?

Talk about each criteria. What did you learn? How did each criteria help you? Your product? How does it look? Are you happy with it? Did you meet all the criteria in the design specification? What do your friends think? What changes do they think you could make? Could you see the label on a drink in the shops?