DAMON DUNN | KEYNOTE
DAMON DUNN | KEYNOTE
Former NFL Player | Real Estate Investor | CEO | Author
Damon Dunn (born 1976) is a former NFL wide receiver, entrepreneur, and author who rose from severe childhood poverty in Texas to attend Stanford University, where he was a star athlete and earned a public policy degree. As a CEO, he has developed over $200 million in real estate and scaled a 38-location franchise.
Key Details
Early Life & Education: Born to a 16-year-old mother in Fort Worth, Texas, he was raised in a trailer. He overcame humble beginnings to become a Texas All-State football player and graduated from Stanford.
Athletic Career: Played for Stanford as a wide receiver and return specialist before his time in the NFL.
Business Success: Founder of Lagunita Franchise Operations and CEO of Sagan Sign Talent. He has developed numerous retail properties, including projects with major tenants like CVS and Walmart.
Public Service & Speaking: A dedicated speaker and author of Locked In, he focuses on leadership, overcoming adversity, and helping people rise out of poverty. He has served on the board of the Long Beach Education Foundation.
Break - Out Speakers
Open House Mastermind
Colleen Wrightman ROG Empower, Chris Ziebell ROG Beyond, Tanya Cosmini ROG Elevate — Let's hear from all our our ROG experts about how to host an effective Open Houses and turn them into a lead gen machine. Learn More.
How we closed 105 Homes in 24 months from YouTube with no ad spend
Jeff Gregg and Mark Klim, ROG Coastal — Mark & Jeff break down how they built a YouTube strategy resulting in 105 homes closed, over $51M in business, & $1.6M in GCI with zero ad spend. Learn More.
Morning Session - Top Producers Panel
Real talk. Real habits. Real success.
Panelists – Juan Hoyos, Jerry String, Katie Myers, Learn More.
Turning Positivity into Profitability
Tom Anderson ROG Empower — Learn More
Beyond the Aesthetic: Personal Branding That Produces
Jenny King—how to build a personal brand that drives business. Learn More.
Zero to $10 Million in My First Year
Trent Spencer, ROG Dockside — new agent, real numbers, real momentum. Learn more.
How we closed 105 Homes in 24 months from YouTube with no ad spend
Jeff Gregg and Mark Klim, ROG Coastal — Mark & Jeff break down how they built a YouTube strategy resulting in 105 homes closed, over $51M in business, & $1.6M in GCI with zero ad spend. Learn More.
AI & Prompts for Real Estate
Mike Fitzpatrick — practical AI agents can use immediately. Learn More.
Personal Finances Power Your Real Estate Business Elizabeth Ferraro — Your income may be unpredictable, but your money doesn’t have to be. Learn zero-based budgeting it keeps lifestyle in check, and turns commission checks into stability. Learn More.
Turning Positivity into Profitability
Tom Anderson ROG Empower — Learn More
Write the Script that Sets the Standard as a Listing Specialist
Kelly Catallo, Cosmopolitan — Win trust before price is ever discussed. Learn how to establish authority, manage seller emotions, and protect leverage to a step by step marketing plan. Learn More.
Afternoon Session - Top Producers Panel
Real talk. Real habits. Real success.
Panelists – Angela Franco, David Simcox, and Tish Knox-Irby. Learn More.
Storytelling with Video
Reagan Cagle, ROG Freedom — Storytelling videos stop the scroll. Standing out in real estate requires a strong brand. Investing in video marketing is a strategic cost of entry that elevates your presence, amplifies your listings, and get you calls for Listings. Learn More.
Working with Investors
Josh Eudy, ROG Revolution — how to attract, serve, and scale investor clients. Learn more.
ChatGPT for Social: From Idea to Posted
Enna Deane, ROG Freedom — breaks down how realtors can use ChatGPT as a full content workflow tool — not just a caption generator. From brainstorming to video script. Learn More.
High Impact Open Houses.
Diana Johnson, ROG Coastal — How to get the most from your open house. Learn More.
Relationship-Based Sales (Not Transactional)
Stacy Stoll, ROG Dockside — Buffini-based systems for long-term success. Learn More.
Effective Open House System
Dustin & Melissa Sherlin ROG Experts — Learn More.
Storytelling with Video
Reagan Cagle, ROG Freedom — Storytelling videos stop the scroll. Standing out in real estate requires a strong brand. Investing in video marketing is a strategic cost of entry that elevates your presence, amplifies your listings, and get you calls for Listings. Learn More.
Working with Investors
Josh Eudy, ROG Revolution — how to attract, serve, and scale investor clients. Learn more.
ChatGPT for Social: From Idea to Posted
Enna Deane, ROG Freedom — breaks down how realtors can use ChatGPT as a full content workflow tool — not just a caption generator. From brainstorming to video script. Learn More.
Andrew & Ally Burnett Team ROG Dockside
100 Dials a Day.
Most agents don’t have a lead problem.
They have a discipline problem.
We built our 100 Day Call Challenge for one reason — to separate the agents who “want it” from the agents who actually work for it. Learn More.
Relationship-Based Sales (Not Transactional)
Stacy Stoll, ROG Dockside — Buffini-based systems for long-term success. Learn More.