ROG Cosmopolitan
Write the Script that Sets the Standard as a Listing Specialist
Led by Kelly Catallo, CRS®, Broker Owner of Realty ONE Group Cosmopolitan in Greater Boston, this session reveals the psychology behind listing presentations that win trust before price is ever discussed. Learn how to establish authority, manage seller emotions, and protect leverage from pre-MLS positioning, to a step by step marketing plan through closing in any market. Attendees leave with a clear, repeatable framework for leading listings with confidence—and turning clients into long-term advocates.
Kelly Catallo has been building a successful real estate business in Greater Boston since 1992, opening her brokerage in 2009. She is the Broker Owner of Realty ONE Group Cosmopolitan in Greater Boston. She is committed to collaborative, ongoing education in the industry and holds the CRS® designation. Kelly is dedicated to building and creating community in all facets of her life and is known as an advocate, philanthropist, and connector of people. Kelly’s energy is tough to match, bringing an enthusiastic, humorous, people-first approach to both life and business. She is a recipient of both the Greater Boston Association of Realtors® and Massachusetts Association of Realtors® Good Neighbor Awards, and was the organizer of the NAR Realtor Relief Run 5K at the 2018 and 2024 NAR Annual Conferences in Boston, MA.