When working on a new small business for innovation class, I designed the user interface for an application meant to track fitness profiles. These profiles would be accessible from a QR code printed on every shirt. This app tracks your routines, diet and progress made to conserve water from buying the workout shirts provided at Equivalent Fit.
(Adobe InDesign)
Another one of my components on my work with an organization created for a marketing class called Equivalent Fit. I had to design the physical clothing prints. The objective of the design was to reduce colour presence on shirts to reduce the amount of colour ink used. The reasoning for that was the majority of water waste made from shirt production came from dying inks. Designs would capture a workout clothing feel, but through simple and satisfactory designs
(Adobe InDesign)
Part of my visual design learning was to finish a brochure for an existing or made up organization. I decided to try and create a new organizational presence in order to better challenge my creativity.
The organization that I made was called VizTech Interior Design. The organization would serve to create 3D modelling designs of rooms made for clients. These designs would be home designs, offices for businesses, or interiors for restaurants and facilities.
What served to set VizTech aside from competition was its ability to utilize virtual reality technologies. VizTech believed in giving clients the personal feeling of designs by allowing them to walk through their simulated internal environments in a first person perspective.
I wanted to design the brochure to have a light, futuristic and innovative feel. The logo was made to emphasize the V and T of VizTech and blue was used to associate the organization with some of that futuristic, innovative feeling. The page is full of vectors and dimensions to help symbolize the interior design aspect of the organization. The 4/5 page is supposed to be torn off and used as a mailing slip for a promotion.
(Adobe InDesign)
Designing logos is a lot of fun! I love experimenting with different styles and purposes. This logo was designed for another company I made up for school, where the company is a developer/publisher of video games. It was special because it aimed to tackle the unethical practices taken over AAA games. Adverse Studios was made to give fair dealings to both the developers/designers of the game and the fans. Contract jobs won't have 60 to 120 hour a week development crunches, and fans won't have to exhaust their wallets on pay-to-win 'surprise' mechanics after paying full price for the game to start.
(Affinity Design)
Smokin' Embers was a personal project that aimed to become an independent media fan page for the Calgary Flames.
In this page, I would create various gameday and post-game graphics, player appreciation posters, episode thumbnails, and logos/branding.
Smokin' Embers has been operating for the 2020-2021 season. We gained 116 followers in our first season and posted 9 episodes to spotify!
(Affinity Design)
TrueNorth Trajectory is my most recent project in development for late 2021. It is a disc golf channel starring myself and Joshua Scrimshaw, which highlights Albertan courses and provides plenty of videos that outlines tips for beginners, introduces people to the game and gives advice for other intermediate players who are looking for ways to develop their game!
Content is in early development as we are beginning to stock up some initial launch videos. I am investing in some videography equipment before diving into more of the detailed videos on our content plan.
These are two logos I had designed for the channel, one which was more artistic and completed in a style that reflected the nature of TNTDG. The other was a sleek and simplified letter-based logo for easy printing and branding purposes.
(Affinity Design)