T.Y.BBA(IB)

Reference Books 

TY BBA  IB SEMESTER  V

Business Ethics

• Business Ethics and Corporate Governance by A.C.Fernando 

• Business Ethics:by O.C. Ferrel, John Paul Fraedrich, Linda Ferrell. 

• Business Ethics and Corporate Governance by A.C.Fernando 

Business Law

• Business Laws by Chandra Kumar Roy and Prabhat Kumar Roy 

• Business Law / M.C. Kuchhel & Vivek Kuchhel 

• Elements of Mercantile Law / N.D. Kapoor 

• Business Law / N.D. Kapoor 

• Mercantile Law / Arun Kumar 

• Mercantile Law / M.C. Kuchhal 

• Company Law & Secretarial Practice / N.D. Kapoor 

• Company Laws / Bansal & Arora 

International Relations 

• International Business –Competing in the Global Market place by Charles Hill, Arun Kumar 

• International Business Environment / Black & Sundaram

•  International Economics / Francis Cherunilam 

• International Economics / D.N. Dwivedi 

International Banking And Finance 

• International Finance by P. G. Apte. 

• Business Analysis Techniques by James Cadle,Debra Paul & Paul Turner 

Business Reporting And Analysis

E-Commerce Technology

• E-Commerce by Bajaj & Nag 

• E-Commerce : An Indian Perspective by Joseph, P.T. 

TY BBA IB SEMESTER  VI

Import Export Procedure

• Indian Foreign Trade by Raj Agrawal  

International Business Law 

Study of Global Economics

• International Business –Competing in the Global Market place by Charles Hill, Arun Kumar 

• International Business Environment / Black & Sundaram

• Business Environment –Text And cases- Justin Paul 

• International Business by Bhalla V.K. 

International Project Management 

• PROJECTS: Planning, Analysis, Selection, Financing, Implementation, and Review / Prasanna Chandra

• Project Management by Harvey Maylor  

Supply Chain & Logistics Management 

• Supply Chain Management by V. V. Sople 

• Logistics Management by V. V. Sople 

• Channel Management and Retail Marketing by Meenal Dhotre 

• Supply chain & Logistics Management by Donald J.Bowersox 

• Supply Chain Management Concepts And Cases by Altekar, Rahul V. 

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Research Methodogy

• Research Methodology by Deepak Chawla  and Neena Sondhi  

• Research Methodology by Vijay Upagade and Arvind Shende - S Chand 

• Research Methodology a step-by-step guide for beginners by Ranjit Kumar 

International Marketing Management 

• International Marketing by Srinivasan,R. 

Financial Management 

• International Financial Management by Vyuptakesh, Sharan 

• Financial Management by Gupta, Hariom