Membership Growth & Recruitment Plan

To grow the number of Masters rowers interested in competing, we will expand outreach through both word-of-mouth efforts and organized recruiting booths (dates to be announced). Recruiting booths will be scheduled 2–3 weeks prior to each Learn-to-Row camp to build interest and momentum leading into these programs.

Our club clothing also plays an important role in promoting LHRC throughout the community—everywhere our members go, they help spread awareness of the club. To support these efforts, each member will receive ten LHRC business cards to hand out whenever opportunities arise to share our passion for rowing and invite new participants to join.

Additionally, we will broaden our visibility with print advertising. Members will receive twenty 4x6 postcards and easels to place in local businesses—fitness centers, supermarkets, restaurants, bars, and any other locations willing to display our materials. This grassroots effort will help connect with potential rowers across our communities and strengthen our recruiting pipeline.

LTR and Team Recruitment

• Happy Hour at Mix Prime -- March 6, 2026 -- 5PM to 7PM -- 757 Main St S, Woodbury

• Earth Day Fair Booth -- April 25, 2026 -- 11AM to 4 PM -- Hollow Park, 43 Hollow Rd, Woodbury

• Happy Hour at Bohemian Pizza & Tacos -- May 8, 2026 -- 5PM to 7PM -- 342 Bantam Rd, Litchfield

• Stop 'n Shop Booth -- May 16, 2026 -- 10AM to 2PM -- 55 Village Green Dr, Litchfield

• Stop 'n Shop Booth -- June 13, 2026 -- 10AM to 2PM -- 931 Torringford St, Torrington

• Happy Hour at GW Tavern -- July 10, 2026 -- 5PM to 7PM -- 20 Bee Brook Rd, Washington

• Stop 'n Shop Booth -- August 15, 2026 -- 10AM to 2PM -- 100 Main St N, Southbury