108 hours, typically 6-12 weeks.
Provides students with the practical application skills and knowledge to start and manage a small business. Includes instruction in the essentials of starting a small business, recognizing the requirements of local, state and federal organizations, identifying best practices in hiring, as well as sales and marketing strategies.
This program requires completion of two classes (BUSN 630 and 631). In a capstone written business plan project, students demonstrate a business model concept that creates customer value in a product or service, and identifies how a student may successfully create self-employment by creating their own small business.
Students who successfully complete the program can use the skills learned to start their own small business for self-employment or obtain a job in the field of business management, market analysis, business development or sales.
Required courses:
BUSN 630 - Small Business Essentials
BUSN 631 - Small Business Planning
135 hours, typically 9-18 weeks.
Provides students with the practical application skills and knowledge to plan, manage and grow a small business. Includes instruction in the essentials of business; sales and marketing skills necessary for the entrepreneur or manager; roles of the entrepreneur; sales ethics and developing a sales team.
This program requires completion of three classes (BUSN 632, 633 and 634). In a capstone written business plan project, students demonstrate a business model concept that identifies how a student may successfully grow a small business.
Students who successfully complete the program can use the skills learned to start and manage their own small business for self-employment or obtain a job in the field of business management, market analysis, business development or sales.
Required courses:
BUSN 632 - Small Business Skills
BUSN 633 - Small Business Sales
BUSN 634 - Small Business Marketing
180 hours, typically over 9-12 weeks.
Provides students with the practical knowledge and skills for success in small business sales and sales occupations. The program guides students through the preparation, use, and applications of customer relationship management (CRM) systems. The program also includes instruction in sales communication skills, organizational skills, confidence building, and professional resiliency. Topics include establishing a CRM, using the CRM effectively, CRM team management, and data management and analysis, essential listening, communication professionalism, problem solving, the use of CRM in communications, bidding, reputation management, communication flow, workplace social skills, and customer interaction. Students who successfully complete the program can use the knowledge, skills, and tools learned to obtain a job in a sales profession, manage the sales for a small business, or effectively sell their own products or services as an entrepreneur.
Required courses:
BUSN 640 Customer Relationship Mgmt
BUSN 641 Business Sales Training
Launching in early 2026, we will be offering a new Artificial Intelligence for Business program. More details coming soon!