IU Indy Campus Health- WOmen's Health

This portfolio site is home to the marketing plan for IU Indianapolis Campus Health, with a focus on the women's health services available for, but not limited to, incoming freshmen students. The purpose of this plan is to provide a structured outline and education to the target market of the resources available to them as members of this university. This site consists of common pieces of a strong health marketing plan, i.e., target market, SMART goals, objectives, social media planning, a detailed budget plan, evaluation tactics, and more. This site was made in relation to the course PBHL-H 432 HEALTH CARE MARKETING and is open to any feedback.