HOTEL COLLECTION - SELLING TIPS FOR SPRING 2022
HOTEL COLLECTION - SELLING TIPS FOR SPRING 2022
WHO IS OUR CUSTOMER?
The Hotel customer is sophisticated and appreciates true quality and is educated in thread count and specialty fibers. They are inspired by understated elegance and modern design. Most importantly, the customer is willing to pay more for the best quality on the floor.
MUST-KNOW FACT ABOUT HOTEL COLLECTION
With open stock elements available to the customer, she is given the ability to customize her own look from the vast assortment within the Hotel Collection
KEY POINTS ABOUT THIS SEASON’S COLLECTION
The Design Focus:
The perfect blend of luxury and modern style.
With absolute attention to detail, Hotel Collection embodies the true essence of effortless luxury. Established on geometric patterns and gender neutral color palettes, which extends through every product category; bedding, sheets, bath, and bed basics.
Key Words:
Luxury, Modern, Curated, Sophisticated
Components of the perfect Hotel Collection Bed:
Duvet Cover/Duvet, Shams, Sheets, Coverlet, Decorative Pillows, Pillows, Comforter, Mattress Pad
Hotel Collection Duvet Covers are “oversized” to give a richer and loftier aesthetic to your bed. When pairing with a Duvet Insert, you can only get the perfect fit by purchasing a Hotel Collection Duvet that will provide the perfect fit and loftiness!
Hudson’s Bay offers every element of Hotel Collection product to make the perfect bed.
Hotel Elegance
The brand was founded on traditional elegance and jacquards and for S20 we are continuing to give her the shine and sophistication she loves. We are still offering more of the glitz and glam and modern luxury that the customer expects from Hotel Collection.
Due the flexibility of the assortment we have given the customer what she has always wanted. The ability to design her own home, and choose from a wide selection to create limitless combinations.