ZUVI SELLING APPROACH
ZUVI SELLING APPROACH
Identify what potential customer is interested in or what issues they are facing with their hair
Issues with hair damage or thinner hair
People aware of the damage cause by high temperatures
People with sensitive scalps
Wants more beautiful and shinier hair
People who’d like longer color retention
People looking for a more eco—friendly/environmentally conscious
People looking for the latest technology & innovation (Patented Light Care technology)
Looking for a light weight hair dryer
Raise the point of top Zuvi Halo features and benefits (lower temp, healthier hair)
Where needed can raise lower energy consumption as well