BUTTER
BUTTER
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BRAND DNA
Butter. is a collection of mulberry silk hair and skincare essentials by Toronto-based hairstylist and
salon owner Ceilidh Costello.
Elevate your beauty rest with the luxury of mulberry silk. The 100% natural line consists of soft and
smooth silk pillowcases, masks and hair scrunchies that won’t agitate your hair and skin while you
sleep — and because silk naturally wicks moisture and regulates heat better than cotton, it also helps
to prevent acne, creasing and wrinkles.
Aside from looking aesthetically pleasing, all butter. products are professional hair stylist-approved.
PRODUCT ASSORTMENT
PRODUCT HIGHLIGHTS/ KEY FEATURES AND BENEFITS
PRODUCT HIGHLIGHTS/ KEY FEATURES AND BENEFITS
Don’t damage your hair and delicate face with the friction of an ordinary pillowcase. When you sleep with mulberry silk, you’ll
experience the softest material on the planet — seriously; it’s scientifically backed! The material keeps your expensive beauty care
products properly in place — instead of all over your pillowcase. The fibers of mulberry silk are less absorbent, which helps
maintain your skin’s moisture and natural glow.
22 Momme Mulberry Silk
100% Natural Hypoallergenic
Odourless Hair Protection
Skin Protection
SERVICE EXPERIENCE /SELLING TECHNIQUES
Highlight the benefits of silk:
Relief of skin irritation and allergies
Cooling for hot sleepers
Preserves hair style and moisture from hair and skin
Great for those with acne and ageing skin - as it retains moisture
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