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In light of recent global challenges, our Bootcamp is designed to equip participants with the tools and mindset needed to address pressing environmental and societal issues through innovation. Over the past two decades, our world has witnessed unprecedented growth and progress, yet we're now confronted with the sobering reality of environmental degradation and social instability.
Led by the principles of Responsible Innovation, our Bootcamp delves into the concept of Design Thinking as a powerful methodology for addressing complex problems. We recognise that traditional approaches to innovation may no longer suffice in a world grappling with climate change, resource depletion, and societal inequalities.
Through a series of interactive sessions and hands-on activities, participants will explore how Design Thinking places the user at the forefront of the innovation process. By understanding user needs, pain points, and aspirations, we aim to develop solutions that are not only innovative but also sustainable and socially responsible.
Moreover, our Bootcamp emphasises the importance of rapid prototyping, iterative design, and inclusive collaboration. We believe that by embracing diverse perspectives and fostering a culture of experimentation, we can unlock creative solutions to some of the most pressing challenges facing humanity.
Whether you're a seasoned entrepreneur, a corporate innovator, or a passionate advocate for change, our Bootcamp offers a unique opportunity to gain practical skills, expand your network, and contribute to building a more sustainable future.
Join us as we embark on a journey of discovery, creativity, and impact. Together, let's harness the power of Design Thinking to create positive change in our communities and beyond.
Objectives
Learning objectives of the bootcamp
Questioning the various dimensions of a crucial issue: « responsible innovation » and learning to develop creative and innovative solutions for a specific project.
As a future leader and decision-maker, learn the ability to take a step back and reflect creatively and responsibly on the problems companies, society, citizen, organization encounter.
Get exposed to the reality of both Responsible Innovation and Design Thinking by attending keynotes and demo by leaders and innovators in the field. This is a unique added value of the bootcamp.
Explore and deliver the prototype of an innovative solution to answer your project brief, thanks to the Design Thinking methodology
Leverage this opportunity to build a stronger network within ESSEC, by learning to work in small groups composed of different Master’s degree students
Learning Objectives of the Design Thinking methodology
Develop a more creative mindset
Learn about the main building blocks of the Design Thinking methodology
Experiment through mock cases, similar to an agency brief, on offering an innovation solution in a fast way
Understand how fundamental is Design Thinking in the age of the experience
Be able to go from user need to ideas, prototypes and pitching in just a week
Understand how you can concretely apply design thinking in your future job, with your future team
Evaluation methods
Design Thinking methodology
- Comprehension of the notion
- Application of the method (i.e. use different methods to collect users feedback; real prototype delivered, etc)
Collaboration
- Group management (take turns to speak, review, etc)
- Respect of diversity of perspectives
Students evaluation
- Pitch quality: presentation skills, is it convincing, clarity of the key problem and the solution provided is qualitative and desirable by the client
- Is it innovative: wow moment from the client perspective : is there something that is memorable / different solutions that could have been designed internally by the client
- is it impactful : enviro, social, governance
Facilitators/Teacher evaluation
- Clarity of the pitch?
- Is it convincing?
- Does the solution bring something new?
- Did the team illustrate how the feedback from users have been integrated in the second version of the prototype
- Were the previous feedback from the Facilitators Taken into account?
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