Product Design
Coaster Tool Safety Project
What is craftsmanship and why is it important when you are making a product you want to sell?
Craftsmanship is the skill that someone uses when they're making good looking products. Craftmanship can reflect the time and amount of effort that was spent on the product. This is important because the craftsmanship of a product is what will determine if your product sells well or doesn't sell at all. People want to buy good looking products that look like a lot of time and thought was put into it, not things that look like they were rushed and put together any kind of way.
Rating my craftmanship on my coasters.
5/10 Due to the fact that I planned my coasters too much and I didn't glaze my coaster . I also accidently cut my coasters unevenly but, overall I like how the coaster came out all together.
Process 1) I sketched out the design I wanted for my coasters, and brainstormed the woods and different patterns I would use.
2) After picking the woods I was going to use I cut the wood down to the sizes I needed using the Table saw.
3) I used the miter saw to trim down the wood because it was easier to cut the shorter pieces than the table saw
4) After all of my wood was cut I proceeded to glued my wood together and wipe off any residue/ leaking glue with a damp paper towel then clipped them together in the pattern I wanted it so that the would will glue fimly together and left it to dry.
5) In the next class period (2 days later) I took the clips off and put my piece of wood through the planer which made my wood flatter and smother.
6) Because my wood was still not even I used the table saw to cut the wood into 4 squares and cut off the extra wood that was left over.
7) For my coasters I didn't use the router table because my wood was too thin but the router table could be used to smoothen out your wood.
8) When all the woodwork was done I was supposed to move on to the finishing process, which was water popping my coasters by spraying water on both sides, leaving it to dry, and sanding them smooth again but I didn't get to that part. Then, In the next class period I was supposed to start glazing my coaster using a paintbrush to spread the glaze across the coasters, But I left my coasters how they were without the glaze because I felt like they looked good that way.
Meet The Maker
What is the logo and what does it signify? The Brand logo is OAK+ BAYOU and it signify Where he comes from and a tree that is strong enough to grow and stand tall from water.
Does the logo/brand tell a story? No
Does the information sheet tell a story? What is the story of the business? No
What are the selling points of the products they are selling? The selling points of these products are that they apply to a variety of different people and the products are family friendly
Who is this brand/company marketing to? This company is marketing to people that's from/live in ATL or Georgia and also people that enjoy reading.
What are some things that you notice about how the company’s products are displayed? I noticed that everything was very organized, neat, and clear
In looking at a variety of booths, how does this booth/vendor space differentiate themselves from their competitors? I don't really know how the vendor differentiated themselves from others because all of the set ups were either very similar or the same
How does the product that is being displayed and sold affect the merchandising? Why do you think this company has chosen to layout their product the way they have? How products are displayed affects the merchandise because if your space/products don't look visually appealing people most likely wouldn't buy your product. I think the company chose to layout their product this way because they want their product to look neat, organized and draw a lot of attention from shoppers.
What is the logo and what does it signify? The brand ECOMANIAC indicates that reusable metals and other eco friendly materials can be used to make daily worn jewelry and more
Does the logo/brand tell a story? No
Does the information sheet tell a story? What is the story of the business? The information sheet doesn't really tell a story but it informs us that the maker enjoy looking at different designs and different techniques to make things from waste.
What are the selling points of the products they are selling? The selling points of this brand are how the jewelry is presented and displayed
Who is this brand/company marketing to? This brand is marketing to people who love jewelry and also to people who are big on recycling
What are some things that you notice about how the company’s products are displayed? I noticed that this brand products are displayed on a wooden background that kind of bring out the colors and designs on the jewelry a little bit more.
In looking at a variety of booths, how does this booth/vendor space differentiate themselves from their competitors? This vendor differentiated themselves from other booths because their products are displayed on wood and most of the other vendors products were either displayed on artificial grass or just hanging up with a plain background.
How does the product that is being displayed and sold affect the merchandising? Why do you think this company has chosen to layout their product the way they have? I think the company chose to layout the product this way because it brings out the designs and the colors of their product a little more and as a shopper if a product is displayed well and is clear to see you will most likely shop from that brand.
What is the logo and what does it signify? The name Marchello Art doesn't really have a meaning behind it it was created by Artist John Marchello
Does the logo/brand tell a story? No
Does the information sheet tell a story? What is the story of the business? The information sheet does tell a story. The story that the information sheet tells is that John's father opened a restaurant and John saw a fork that was bent out of shape, it gave him the idea to then bend and contort the silver to make unique creations.
What are the selling points of the products they are selling? The selling points of these products are the quality and uniqueness
Who is this brand/company marketing to? This brand is marketing to almost anybody but mainly jewelry lovers.
What are some things that you notice about how the company’s products are displayed? I noticed that the display of this vendor is neat, clean, and clear but it isn't really different and doesn't really stand out from others displayed in the shop.
In looking at a variety of booths, how does this booth/vendor space differentiate themselves from their competitors? The seller doesn't really differentiate themselves from other vendors but their products are very unique and well thought out.
How does the product that is being displayed and sold affect the merchandising? Why do you think this company has chosen to layout their product the way they have? The way the product is being displayed determines the amount of sales you make. The seller probably chose this layout because it displays the product very clearly and everything is neat and organized.
What is the logo and what does it signify? I don't really think her business name aligns well with the products she has created in my opinion it would make more sense if she had a different brand name
Does the logo/brand tell a story? No
Does the information sheet tell a story? What is the story of the business? No
What are the selling points of the products they are selling? The selling points of these products are the creativity and the variety/diversity
Who is this brand/company marketing to? This brand is marketing to people who are from ATL, people who love stickers, and people from the LGBTQ+ community.
What are some things that you notice about how the company’s products are displayed? When I saw the products displayed from this company what stood out to me were the colors.
In looking at a variety of booths, how does this booth/vendor space differentiate themselves from their competitors? This booth is different from others because everything is so colorful and different
How does the product that is being displayed and sold affect the merchandising? Why do you think this company has chosen to layout their product the way they have? In my opinion all of the colorful, creative, and dramatic product designs will bring more attention to the products which will bring more customers who will bring in more sales.
What is the logo and what does it signify? The Brand Southern Charm Textiles signifies Evans Southern Culture
Does the logo/brand tell a story? Yes
Does the information sheet tell a story? What is the story of the business? The story of this business is the business started from Evans using her southern culture to make housewarming gits for friends
What are the selling points of the products they are selling? The selling points of this brand are the details are amazing and its very family friendly
Who is this brand/company marketing to? This brand is marketing to people who love home and people who are from Georgia
What are some things that you notice about how the company’s products are displayed? I noticed that every product is in its own category and every thing is propped up at a nice angel.
In looking at a variety of booths, how does this booth/vendor space differentiate themselves from their competitors? This vendor is different from others because not many people in the shop had textile products and home décor.
How does the product that is being displayed and sold affect the merchandising? Why do you think this company has chosen to layout their product the way they have? The maker probably chose this layout because it display's their product very well and when you have a well displayed product and your product stand out you are more likely to attract more customers.