June 2023

Firstly, and if you are not yet aware, Everlast Ltd (who we hire our pool from), have gone into a national partnership with Swim Time UK. This means that Swim Time have all of the ‘rights’ to the pool, and Danielle’s Swimming Academy is now a 3rd party hire. This has resulted in our pool hire prices being increased by 400% in 8 months. We are doing everything we can to limit this cost to our swimmers and continuing to thrive as a premier independent swim school, offering fantastic lessons to our swimmers.

Due to the change in pool hire, we are moving to 12 equal monthly direct debits, to come out on or around the 28th of each month. We have tried to limit any cost implication to our swimmers, and continue to maintain a 'quality over quantity' ethos, keeping our groups smaller than the national average, and teaching ALL lessons from the water. . 

We can now offer Direct Debit payments, however are happy for our current swimmers to remain on their current payment plans until the end of this term, Friday the 4th of August. We will roll out the Direct Debit scheme to ALL swimmers over the 4 week Summer Break, for the first payment to come out on the 28th of August, to cover the month ahead. New swimmers will pay pro-rata if starting midway through a term, and then go onto Direct Debit from September.