The SIFT method was developed by Mike Caulfield. This guide is adapted from his online materials and his book, Verified.
Stop! Before you react strongly or share the information, consider YOU!
Does this matter to YOU?
What do YOU know about this topic?
What do YOU know about this source?
Are YOU sure? Clickbait can pollute your feed!
Does it seem AI generated to YOU?
Tools:
Your background knowledge
Investigate the SOURCE before you engage with the information.
What is the SOURCE? (expert, news, influencer, organization, etc.)
What is the purpose or agenda of this SOURCE? (inform, entertain, persuade, etc. - watch for red flags - is the story sensational or designed to trigger strong emotions?)
What is the SOURCE'S potential bias?
Does the SOURCE have a history of posting misinformation or AI generated content?
Tools:
Find other coverage or consensus on this CLAIM.
What do other sources have to say about this CLAIM? If there are no other credible sources discussing this claim, it may be untrue.
Are there multiple trusted sources that agree with the CLAIM or trust the source?
Tools:
Google Lens (for images)
Other trusted sources (LRC databases and recommended sources)
Fact Checking Sites
Trace claims, quotes, and media to their original source to get the complete picture.
Where did the original information come from? If you can't find the original source of the information, it may be fabricated or AI generated!
Was the original information correctly represented?
Was the information out of context?
Was the information cherry-picked to support an agenda?
Tools:
Citations, hyperlinks, and names of quoted sources found in the information
Google Lens (for images)