2022-2023

To make the students understand the importance of perseverance to establish their startups.
To motivate women students to start their own business and provide employment opportunities.

Outcome:

Students gained knowledge about the Startups and their role in developing the society.
Students understood the importance of preparing Business Model.

MOTIVATIONAL TALK

Date: & Duration: 19/04/2023 & 9.00 am to 10.00 am

Mode: Offline

No. of Participants: 65 students and 2 faculty

Resource Person: Miss.Rajalakshmi, Alumna, Department of Business Administration

Report:

The Excel Management Club of the Department organised motivational talk session with Ms. Rajalakshmi an Alumna of CTTE. Ms. Rajalakshmi motivated the students to set a goal and strive hard to achieve it. She shared her path of struggle to achieve her goal to become a heroine in the Tamil Film Industry.

Objective:

To inspire students and encourage them to exert their best effort in their chosen field.

Outcome:

Students understood the fact that there is no gain without pain.

INTERNATIONAL SYMPOSIUM ON DIGITAL TRANSFORMATION IN BUSINESS MANAGEMENT

Date & Duration: 13/04/2023 & 9:00am-2:30pm

Mode: Online & Offline

Methodology: Power Point Presentations

No. of Participants: 102

Resource Persons:

Mr. Mohammed Samiuddin, Deputy General Manager, TVS Training and Services, India
Mr. Rajesh Mani, Senior Vice President ,Tech Hub Lead, Asia Pacific, Master Card
Ms. Vaishaali Ojha, Assistant Professor, Department of Finance, KES Shroff College, Mumbai
Ms. Kaviyarasi, Customer Care Consultant, HSBC Bank, UK. Alumna, BBA department, CTTE College for Women.

Report:

Mr. Mohammed Samiuddin, Deputy General Manager, TVS Training and Services, India, spoke on the topics Data science and Data analysis and he also gave clarity about the Importance of Technology and about its Development.

Mr. Rajesh Mani, Senior Vice President, Tech Hub Lead, Asia Pacific, Master Card, gave an exceptional insight on Artificial Intelligence, Machine Learning, Fincorp and Chat GPT. He explained about its uses & pros and cons of the topic.

Ms. Vaishaali Ojha, Assistant Professor, Department of Finance, KES Shroff College, Mumbai, highlighted the reality of Fintech in our world. She gave a clear picture about how the world has Changed to Digital Payments.

Ms. Kaviyarasi, Customer Care Consultant, HSBC Bank, UK. Alumna, BBA Department, CTTE College for Women, shared her personal experience and the path of struggle to do her post-graduation in UK.

Objectives:

To enhance the Knowledge about the Digital Transformation in business Management, Data Science and Data Analysis.
To give an Exceptional insight on Artificial Intelligence and Machine Learning to the students.
To provide clarity about Fintech to the Students.

Outcomes:

Students came to know the importance of Digital transformation in Business Management.
Students Grasped well about the role of Artificial Intelligence and Machine Learning in the Current Scenario.

EDUCATIONAL TRIP TO QUEENSLAND

Date: & Duration: 28/03/2023

Mode: Offline

No. of Participants: Around 90 students came to the trip.

Report:

The Department of Business Administration Organized a One-day trip to Queensland on 28/03/2023. The students of all the three years were taken together to create an Interpersonal Relationship among the students.

Objectives:

To Create the unity among students.
To foster stronger relationships and cohesiveness in teams.
To improve team communication effectiveness.

Outcome:

The students were able to enhance their communication skills, develop confidence and discover their strengths and weaknesses.

DELPHI 2023

Date: & Duration: 24/03/2023

Mode: Offline

No. of Participants: 140 students and 2 faculty

Resource Person:

Report:

The Department of BBA conducted DELPHI 2023 an Intra department Competition on March 24, 2023. Around 6 competitions (Startup ideation, Logo designing, ADZAP, Solo Singing, Solo Dance) were conducted to exhibit students’ management skills.

Objective:

The objective of this event was to enhance managerial and professional skills of the students.

Outcome:

More number of students took part in competition and exhibited their talent and they also gained understanding on the ways to deal with conflicting opinions and ideas.

HUMAN VALUE AND ETHICS

Date: & Duration: 24/03/2023

Mode: Offline

Methodology:

No. of Participants: 117 students and 2 faculty members

Resource Person: Dr.R.Meenakshi ,Vice Principal & Head, Department of Physics

Report:

The Department of Business Administration organised a lecture on Human Value and Ethics. She gave an exceptional insight about the values to be followed by the students to have a bright future.

Objective:

To make the students understand the importance of ethics and human values that they should follow in their life.

Outcome:

The students understood the importance of being ethical and follow the values in their personal and professional life.

SCREENING OF THE FILM MISS INDIA

Date& Duration: 08/03/2023

Mode: Offline

No. of Participants: 83 students

Report:

On 08/03/2023, the students of BBA Department watched a screening of the movie "Miss India" at the JJK auditorium. It is an inspirational movie for the women students who are attempting to make their way in a patriarchal culture to become successful entrepreneurs. The movie portrays the hardships underwent by Manasa Samyuktha throughout her entrepreneurial journey to establish Indian Chai in the United States. It was a memorable movie-watching experience for all students.

Objectives:

The purpose this movie was to make the students understand the significance of women entrepreneurship.
To empower women students by enhancing their entrepreneurial skills to start their business.
To enable them to understand that barriers that hinder learning have to be overcome.

Outcomes:

Students clearly understood the obstacles faced by the women entrepreneurs.
They also understood that determination and hard work are the essential components for success.
Student got inspired by the movie and came up with ideas.

INTERACTIVE SESSION ON SOLUTION FIT AND PRODUCT MARKET FIT

Date: & Duration: 25/1/2023

Mode: Offline

Methodology: Interaction session

No. of Participants: 70 students

Resource Person: Mrs.Jayashree.M, Assistant Professor, Department of Business Administration, IIC Innovation Ambassador, C.T.T.E College for women.

Objective:

To make the students to understand the significance of innovating products that solve the societal problems

Report:

Problem-solution fit focuses more on the target market, the issues faced by the society and the sort of solution the business enterprise comes up with to address those issues. A solution that genuinely resolves the customer's problem is the outcome of the problem-solution fit process. As part of the customer validation process, the product-market fit is considered. Thus, learning about Product-solution fit and Product-market fit has become essential for young aspiring Entrepreneurs to withstand in the Business world.

Outcome:

The students learnt how to think strategically and solve problems to survive in the cutthroat business environment.

INDUSTRIAL VISIT TO CENTRAL PALMGUR AND PALM PRODUCTS INSTITUTE

Date: & Duration: 25/01/2023 & 10.00am-1.00pm

Mode: Offline

No. of Participants: 54 students went on an industrial visit

Report:

On 25/01/2023, the III BBA students (Batch 2020-2023) visited Central Palmgur and Palm Products Institute, Madhavaram Milk Colony, Chennai. To learn about the varieties of palm products produced in the industry. The students had the opportunity to experience indigenous palm products.

Objectives:

To observe the how the theories they learn in the classroom are implemented in real-life situations.
To provide an opportunity to the students to interact with the industry experts to gain the knowledge, skill, and experience from industry professionals.

Outcome:

The students were familiar with the specifications of the conventional palm product as well as the manufacturing process. They discovered that the conventional palm products will not degrade.

CAREER GUIDANCE PROGRAMME ON TANCET

Date & Duration: 18/01/2023 (10 :00 am- 11:30am)

Mode: Online

No. of Participants: 60 students and 2 faculty attended the webinar

Resource Person: Mrs. M.S. Siranjeevi, B. Tech, MBA., Assistance Professor of MESI Institution of Management

Report:

The session covered various areas of TANCET, the resource person Mr. Siranjeevi clearly explained the procedure to apply for TANCET. By interacting with the Speaker, students were able to clear up their doubts. Around 60 students and 2 faculty members attended the webinar and benefited.

Objectives:

To make the students aware of significance of TANCET to pursue MBA
To help the students to understand the procedure for applying for TANCET exam.

Outcome:

The students were given simple and easy tips to prepare for TANCET exam.

WORKSHOP ON PROFESSIONAL ETHICS

Date: & Duration: 21/10/2022 & 9.00 am – 10.00 pm

Mode: Offline

Methodology: Interactive session

No. of Participants: 136

Resource Person: Dr.Sudha Srikhanth

Report:

Dr.Sudha Srikanth, Placement Officer and Soft skill Trainer gave an overview of maintenance of ethical standards to reach professional level and realise one’s own personality. She also described five types of personality such as aggressive, demanding, talkative, apprehensive and passive with whom the students have to deal with in a professional environment. Students had a practical and interactive session on the effectiveness of Formal communication and Professional behaviour in the organisation. Around 136 students benefited from the workshop

Objective:

To enable the students to understand the significance of ethical behavior in both professional and personal life to achieve success.

Outcome:

Students learnt professional characteristics such as professional appearance, reliability, accountability, organized & positive attitude, difference between personal and professional life, emotional control, effective time management, focused, poised, respectful of others and possessing soft skills that can help them to earn respect from others and prepare themselves for top positions.

EDUCATIONAL TRIP

Date: & Duration: 19/10/2022

Mode: Offline

Methodology: Experiential learning

No. of. Participants: 53

Report: 53 students of the Department were taken on an educational trip to Muthukadu on 19/10/2022.

Objectives:

To create an opportunity for students to socialize among themselves and to develop a bond between teachers and students.
To help the students for their personal and social development.

Outcome:

One day trip reduces academic stress of students due to various pressures such as internal, familial and social pressures.

CELEBRATION OF ROSE DAY

Date: September 22, 2022.

Duration: 11am - 1pm

Mode: Offline

No. of Participants: 10

Report:

World Rose Day, also known as the Day for the Welfare of Cancer Patients, was celebrated to commemorate the memory of twelve year old cancer victim Melinda Rose who dedicated her last six months of life to bring happiness and hope among cancer patients around her. This year Rose Day was celebrated in Jeevodaya Cancer Hospital . 10 students from the III BBA were accompanied by Mrs.S.Gayathri, Assistant Professor, Department of Business Administration to the Cancer Hospital. Students took the initiative to sponsor rose milk and cake to the patients. Students delighted the patients with their cultural performance.

Objectives:

To create a sense of responsibility among the students towards society.
To provide an opportunity to the students to morally support the cancer patients who are fighting a tough battle against cancer.

Outcomes:

Students learnt to address societal needs and serve accordingly.
Students understood how to lead life happily despite all uncertainties.

ALUMNA INTERACTION ON LEADERSHIP SKILLS

Date: & Duration: 19/09/2022 at 2.30 pm

Mode: Offline

Methodology: Interactive session

No. of participants : 106 students

Resource Person: Ms.E.J.christina

Report:

The Excel Management Club organized a Talk on Leadership Skills for I BBA students. Our alumna, Ms.Christina E J gave a pep talk on her experience as Student Council Member in College and corporate field on September 19, 2022. She shared her experience of College life and how to create her own identity to be successful in life. She also expressed her views on preparing for placements and competitive exams in order to achieve the Career goals and how to face challenges in the Corporate World.

Objective:

To provide guidance to the present students for their placements, competitive exams and higher studies to achieve their goals.

Outcome:

Students got valuable advice from the Alumna for their future endeavours and also for the overall development of the College.

FRESHER'S TALENT MEET

Date: & Duration: 15/09/2022

Mode: Offline

Report:

The Fresher’s Day celebration was organised by the Department of Business Administration for I BBA students. Ms Chandini Santhosh of III BBA welcomed the gathering. The following events were conducted for the I BBA students:

Dance
Singing
Ramp walk
Talent show

Objectives:

To give an affectionate welcome to the freshers.
To encourage creativity and boost their confidence.

Outcomes:

Students were able to easily interact with each other.
Good relationships between seniors and juniors developed.

EVS TRIP TO ARIGNAR ANNA ZOOLOGICAL PARK

Date: 14/09/2022

Mode: Offline

Methodology: Experiential Learning

No. of Participants: Around 34 students went on the trip

Report:

IQAC, CFSD & EDC in Association with the Department of Business organized an EVS trip to Arignar Anna Zoological Park on September 14, 2022. Around 34 members from II BBA visited the zoo.

Objectives:

to provide an opportunity to the students to watch animals and birds of rare species.
to make the students understand the measures taken by the government to protect the endangered species.

Outcome:

Students understood the significance of conserving wildlife for the survival, well being and prosperity of human beings.

TEACHER'S DAY CELEBRATION

Date: & Duration: 06/09/2022 & 2.30 -3.30

Mode: offline

Methodology: Celebration

Report:

Teachers’ day celebration was organised by the students of Department of Business Administration.

Anusha Arokiya Mary J of III BBA sang prayer song
Jeevitha M of III BBA welcomed the gathering.
I BBA and II BBA students performed dance
Singing performance by I BBA, II BBA and III BBA
Vote of thanks proposed by Divya.R of III BBA.

Objectives:

To celebrate the role played by teachers in community upliftment.
To express gratitude for their valuable service.

Outcome:

Students recognized the central role played the teachers in nurturing and guiding the students through the lifelong learning process.

INDUSTRIAL VISIT TO MODERN BAKERS

Date & Duration: 05/09/2022 between 12.30 PM to 2.00 PM

Mode: Offline

Methodology: Experiential learning

No. of Participants: Around 92 students visited the industry and benefitted.

Report:

IQAC, CFSD & EDC in Association with Department of Business Administration, CFSD-EDC,IIC, orgainsed an Industrial Visit to Modern Bakers, a unit which manufactures Parle Biscuits. Parle-G was started in 1934 in Mumbai. It has nearly 120 factories. They produce 50 lakhs of biscuits and other products like cakes, etc.. In Chennai Parle-G produces only biscuits. The company works 24 hours. The fast moving products of Parle-G are Milano, Happy happy, jim jam, monaco, krack jack etc.

Every 3 months a health check up of the employees is done. For every 3 months an auditing is also conducted and ranked. For making of biscuits only purified sugar is used. Out of 120 ranks Parle-G has the 6th rank which gives a unique code for each and every company. At the time of production of biscuits approximately 20% of biscuits will be broken. They recycle the broken biscuits into new ones. Taste revolution will be tested at 11.30 a.m. The process involves Baking, moulding and cooling. It was really beneficial for students.

Objectives:

This visit was to educate students on manufacturing process.
To learn about how to ramp up production rapidly and how it can be a powerful and difficult-to-imitate competitive weapon.
To learn practically the working methods through interactions with workers, managers and entrepreneurs.
The students gained practical knowledge on manufacturing process of Parle-G Biscuits and functions of various department

Outcome:

Students gained Industrial exposure to the manufacturing process and functions of various departments in the Parle-G Production unit.

WEBINAR ON VC FUNDING OPPORTUNITY FOR EARLY STAGE ENTREPRENEURS

Date: & Duration: 27/08/2022 & 4.00 Pm to 5.00 Pm

Mode: Online

Methodology: Presentation and Interactive session

No. of Participants: 89

Resource Person: Dr.A.Balamurugan, Professor, School of Management, Department of Management Studies, Bharath Institute of Higher Education and Research, Selaiyur.

Report:

The Resource Person highlighted the significance of presentation skills. He insisted that the students develop their presentation skills as they have to present their business plan to Venture Capitalists to acquire start-up capital. He clearly explained about the steps involved in acquiring venture capital and different stages of VC funding for start-ups. He also enlightened the students about the techniques to identify Venture Capitalists such as Blog, Twitter, LinkedIn, Emails etc. He also stated that Venture Capital investments are for innovative projects. The Resource Person also explained about the concept of equity participation and capital gains and the significance of building a strong and dependable Team.

Objective:

To make the students understand the procedure to get Venture Capital Funding for Start-ups.

Outcomes:

Students understood the major difference between Angel Investors, Venture Capitalist and Private Equity.
Students learnt how to prepare a Business Plan and present it to get Venture Capital Funding.

WORKSHOP ON INNOVATION AND STARTUP ECOSYSTEM ENABLERS

Date: & Duration: 18/08/2022 & 5.00 Pm to 6.00 Pm

Mode: (Online/ Offline)

Methodology: Presentation

No. of Participants: 72

Resource Person: Dr. B. Suresh, Head (Former)Bio-Science, Sri Krishna Arts & Science College, Coimbatore

Report:

The Resource Person gave a brief overview on basic ingredients of creativity. He also described the different types of innovations and the stages involved in the innovation process. He also discussed the role of colleges and universities in supporting students in their start-ups.

Objective:

To enable the students to understand the ways and means to make wealth out of Innovation and Creativity.

Outcomes:

Creativity of the students was enhanced.
Students clearly understood the basic differences between Invention, innovation and creativity.
Students learnt how to build their own local start-up ecosystem.

INDEPENDENCE DAY CELEBRATION

Date: & Duration: 13/08/2023, 10.00 am-12.00 pm

Mode: Offline

Methodology: Competitions conducted

No. of Participants: 44 students

Report:

The Excel Management Club of the department conducted competitions to commemorate the 75th Independence Day on August 13, 2022. The Independence Day Celebration started with

Prayer Song and Thamizh Vaazhthu by Nusharth Sulthan.A, Jesima.J, Jenifer J of II BBA, Maria Jenita.F and Anusha Arokia Mary.J of III BBA.
Welcome speech by Divya. R of III BBA
Welcome Dance by Shalini.S & Uma Maheshwari.M of I BBA.
Students of II BBA performed Skit on the theme “Unity in Diversity”

The following competitions were conducted for the students on the theme 'Patriotism':

Elocution
Dance Competition
Singing Competition
Drawing Competition

The Programme came to an end with a vote of thanks by Nusharth Sulthana. A of II BBA . The 75th Independence Day Celebration was a team Work by the Students.

Objectives:

To promote nationalism and patriotism among the students.
To commemorate the freedom of our country.

Outcome:

Students gained self-confidence and learnt to motivate themselves to accomplish what they desire.

GUEST LECTURE ON DIGITAL MARKETING

Date & Duration: 08/08/2023 & 10:00 Am to 12:00 Pm

Mode: Offline

Methodology: Presentation & Interactive Session

Resource Person: Ms. Hemavathy, Content Manager & Digital Marketing Lead, C.T.T.E College

No. of Participants: 50 students attended the Program and benefited.

Report:

The Resource Person gave a brief overview on the significance of Digital Marketing during and after COVID-19. She also stated that technology has started playing predominant role in marketing process during and post-COVID period. Largest retailers such as Amazon, Flipkart etc., have started using Digital Marketing. It has become vital for businesses to uses to digital marketing for their successful existence and long-term survival.

OBJECTIVES:

to educate students on different apps and websites which support Digital Marketing.
to orient students on Digital Marketing.
to provide hands on training to understand registration process in Digital Marketing Platforms.
to prepare students technically for Digital Marketing in future.

OUTCOME:

Students clearly understood Digital Marketing Process.

Students understood the ways and means to do marketing in the digital platform.

WEBINAR ON OPPORTUNITIES FOR EARLY STAGE ENTREPRENEURS

Date: & Duration: 6/8/2022, 11-12 noon

Mode: Online

Methodology: Presentation & Interaction

Resource Person: Mr. Pawan kumar Jha, Head Business Initiative, Account Management, Amnet, Chennai

No. of Participants: 75 students from all streams and 4 faculty attended the webinar

Report:

The session covered various areas of entrepreneurship and its early stages. The resource person Mr. Pawan Kumar Jha highlighted with his deep knowledge about the role and definition of entrepreneur in a finite manner. He also emphasised the difference between Invention and Innovation, Project and product with real time examples to enable students to have clarity in their entrepreneurial career. The resource person also highlighted different technology driven businesses, different entrepreneurship areas and possible sources of funding. Students raised many questions and got clarification from the resource person during the question hour session. 75 students and 4 faculty attended the webinar and benefitted.

Objectives:

To enable students to explore entrepreneurship as a career
To make students understand different opportunities available for early-stage entrepreneurs

Outcomes:

Students will know about entrepreneurship and its importance in the present scenario to choose as a career
Students will explore the opportunities available for early stage entrepreneurs

AWARENESS PROGRAMME ON WORLD NATURE CONSERVATION AND INTERNATIONAL TIGER DAY

Date & Duration: 29/07/2022, 10:00 am to 12:00 pm

Mode: Offline

Methodology: PowerPoint Presentation, Dance and Singing performance by the students.

No. of Participants: 30 students participated in the celebration.

Report:

The Excel Management Club of the department celebrated World Nature Conservation Day and International Tiger Day on July 29, 2022 at JJK Auditorium. Students from II BBA hosted this event. Students of Business Administration expressed their gratitude to the Mother Earth by organizing this event.

A. Nushrath Sulthana, II BBA welcomed the gathering.
Harini. K, II BBA gave a short talk on World Nature Conservation Day.
Nandhini.C, II BBA presented the Importance of Nature Conservation.
Group dance was performed by the students to create an awareness about World Nature Conservation Day.
Kamali.V,II BBA led the students in an Oath to create awareness about conservation which all the students repeated in unison.
Ayisha Muskaan.A, II BBA gave a speech on International Tiger Day.
Nushrath Sulthana.A, II BBA gave a presentation on the Methods to Safeguard the Tiger.

30 students from II BBA participated in this event.

OBJECTIVES:

to make the students aware about the importance of nature and its protection.
to create awareness among the students for the conservation of tigers.

OUTCOME:

After attending this event, students understood the importance of protecting nature and safeguarding animals.

MOVIE SHOW '83'

Nature of the Event: Motivational Movie “83” screening to students

Date & Duration: July 21, 2022 &12:30 Pm to 2:30 Pm

Mode: Offline

Methodology: Movie screening in T. Thomas Auditorium

No. of. Participant: Around 40 students watched the motivational movie.

Report:

The students of II BBA (Batch 2021-2024) watched movie “83” on 21 July, 2022 at T. Thomas Auditorium. The purpose of this movie show is to make the students understand the importance of team coordination and the role of an effective team leader to taste the success on. It brilliantly captures the actual drama, the emotions that the players went through. This movie is based on veteran cricketer Kapil Dev. This film showcases the time when India won the World cup in 1983. Nearly 40 students were watching this movie. It was a memorable movie watching experience for all the students.

OBJECTIVES:

To make the students understand the importance of perseverance to achieve success.
To make the students learn the important leadership qualities from the team leader/captain.

OUTCOMES:

From the movie, the students learnt that message that one should dream big and never settle down with early rewards.
Students started to practice team coordination in their class activities.

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