2021-2022

Excel Management Club of the Department in association with CFSD - (EDC & IIC) Chevalier T. Thomas Elizabeth College for Women organized a Motivational Talk on Career Opportunities for Women Entrepreneurs on May 13, 2022. Dr. P. Malarvizhi, Assistant Professor in Commerce, Director, Center for Student Development, CTTE College for Women was the Guest Speaker. Objective 

• To create awareness among women students about career opportunities in business. 

The students of the department benefitted from the programme.

The Excel Management Club of the department organized an orientation on Capital Markets for the students of BBA and B. Com (General) and B. Com Accounting and Finance on April 26, 2022. The Resource Person Mr.Glenn, Director of Finmark gave a deep insight into the concepts of Capital Markets, Mutual funds, analysis and valuation of shares, and how stock markets function etc., He emphasized that women students have to invest in mutual funds and shares. The Resource Person also gave an overview of electronic trading of shares, silver, gold and real estate. He also explained the significance of the Money Control App and illustrated how to use it to understand the basic knowledge about the stock market. There was a question and answer session at the end of the program. By interacting with the Speaker, students were able to clear their doubts.

Session Details

●    Title of the Session: Orientation on Business model canvas preparation.

●    Date: 21-03-2022

●    Duration: 5 -6 pm

●    Activity Category: Self-Driven

●    Theme: A Curtain Raiser Event for the workshop on business model canvas preparation.

Expert/Speaker Details

●  Name:  Dr. S. Gayathry

●  Designation:  Professor

●  Organization:  SRM Institute of Science & Technology

Brief about Expert/Speaker: Dr. S. Gayathry, M.Com., M.Phil., B.Ed., PhD. is working as a Professor in the Department of  Management Studies, SRM Institute of Science & Technology, Vadapalani, Chennai. She has twenty nine years of teaching experience. She has published articles in thirty eight international journals and four national journals. She has presented papers at twenty one international conferences, 39 national conferences, and seven state-level conferences. She has also completed twenty eight online courses. Dr. Gayathry has been the resource person for various workshops and has been a panellist for National Seminars and received awards for Best Paper Presentation & Best Teach.

The outcome of the activity:

●     Key Highlights: The participants clearly understood the needs and steps for the preparation of the business model canvas.

In the words of Steve Blank, Startups do not fail because they lack a product; they fail because they lack customers and a profitable Business model.

Dr. S. Gayathry explained the nine important factors which have to be kept in mind when drafting a business model canvas.

She gave an introduction to those nine important factors:

●       Key Partners

●       Key Resources

●       Customer Segment

●       Customer Relationship

●       Value Proposition

●       Revenue Stream

●       Cost Structure

●       Channels

●       Key Activities

After the introduction, she asked the participants to come up with team names, business ideas and business names while coming to the ‘Business Model Canvas’ workshop which was planned on 26th March 2022.

Participant details

●   Total No. of Student Participation: 28

●   Total no. of Staff (Teaching/Non-teaching) Participation: 5

The Department of Business Administration organized Management Day on 18th March 2022. The objective of this event was to enhance the managerial and professional skills of the Students Excel Club competitions like 'Just a Minute', ‘Paper presentation competition', 'Ad-Act and connections' were conducted. Dr. Sudha Srikanth was invited to judge the events. The Club Coordinators of the department organised this event and students from I, II and III years participated actively and won several prizes.

Session Details

• Title of the Session: Process Design and Development

• Date: 16-03-2022

• Duration: 4.30 PM - 5.30 PM

• Activity Category: IIC Calendar

• Theme: Prototype & Proof of Concept development -Steps and process involved in the designing of goods and services.

Expert/Speaker Details

• Name: Dr. J. Yogapriya

• Designation: Dean (R&D) and Professor (CSE)

• Organization: Kongunadu College of Engineering and Technology, Trichy.

• Brief about Expert/Speaker: Dr. J. Yogapriya is the Professor (CSE) and Dean (Research and Development) at Kongunadu College of Engineering and Technology, Trichy. She is an Institute National Innovation and Start-up Policy NISP Co-ordinator and framed Kongunadu Innovation and Start-up Policy 2021 with her committee members. She is the Convener and Innovation Ambassador of Kongunadu Innovation Council (KIC) for promoting innovation and entrepreneurship culture among students and faculty members through the Ministry of Education, Institution’s Innovation Council (IIC), New Delhi, and secured a four star rating which is the maximum rating by IIC 3.0.  

Outcome of the activity:

• Key Highlights: The resource person explained the importance of product design and its objectives. Product and services design is based on the customer feedback and requirements of the markets. And she illustrated the webinar theme by presenting the activities of her college. She explained the eleven steps of process design for Potato chips. And most importantly, she explained the beneficiaries of different funds and schemes like NEEDS and the Unemployed Youth Employment Generation Programme (UYEGP).

Participant details

• Total No. of Student participation: 52

• Total no. of Staff (Teaching/Non-teaching) participation: 3

The students of III BBA (Batch 2019-2022) were taken to ‘Queens Land’ on 25th February 2022. In order to encourage the team spirit a day trip was organized by the department. Nearly forty students were part of this one-day trip.

 Objective:

• • •  To foster stronger relationships and cohesiveness within teams.

    •  To ignite the spirit of achievement to achieve performance excellence.

    •  To improve team communication effectiveness.

Benefits:

The students were able to increase their communication skills, develop confidence and discover their strengths and weaknesses.

73rd Republic Day was organised and hosted by the Department of Business Administration on 26th January 2022. The Republic day celebration started with the flag hoisting by Mrs. Swarna, Head, Department of Accounting Finance, and Dean of Planning, which was followed by the Republic Day message, Flag Song and National Anthem.

The Cultural activities of the Republic day celebration were planned through online mode. The prerecorded videos of the celebration were uploaded to Google Drive and the link of the drive was shared with the faculty and students. The cultural celebration of Republic day started with the Republic day message from the Principal and was followed by:

•  Thamizh Vaazhthu by Nushrath Sulthana A., I BBA.

•  Prayer by the students of I BBA A. Nushrath Sulthan, Nandhini C., Jesima J. and Aisha Muskaan.

•  Tamil Speech on ‘Patriotism’ by Nushrath Sulthana A., I BBA.

•  Patriotic classical dance was performed by Chandini Santhosh, II BBA, Sarulatha. G, III BBA.

•  A Patriotic song on Vandematram was sung by a group of students from I BBA, Nushrath Sulthana, Nandhini C., Jesima J. and Aisha Muskaan.

•  A semi classical dance was performed by Preethi M., Dharani T., Kayashree R. of III BBA and II BBA.

•  Tamil debate on the topic “Women’s Rights” was presented by T. Dharani, Manisha K. S., Nadiya B.,   Dharani M., Nandhini C., Jesima J. of III BBA and II BBA.

• Western dance by Abirami B., Preethi M., Dharani T., Kayashree, Chandini Santhosh, Sarulatha G.

• Hindi speech on ‘Patriotism’ by Chandini Santhosh of II BBA.

• Hema Priya of I BBA, Akshaya R.S. of II BBA, Harini R. of II BBA, Divya R. of II BBA, Kiruthika S. of III BBA performed various yogasanas such as Sukhasana, Parivritla Sukhasana, Bidalasana, Trikonasana, Vrikashasana.

The programme came to an end with an official vote of thanks by Ms. Madhushree, Student Council Member from III BBA followed by the National anthem sung by Ms. Nushrath Sultana A. from I BBA. 

Outcome: The 73rd Republic day celebration was a team work of students under the leadership of Ms. Preethi M., Fine Arts Student Coordinator of III BBA and Ms. Chandini Santhosh, Joint Fine Arts' Coordinator of II BBA, directed accordingly by faculty members of the Department of Business Administration.

Students of Excel Management Club organized the Christmas Day celebration held on December 16, 2021 on the Lawn at the College at 8.30 am. Overall in charge of the event was Ms. M.Preethi, Cultural Coordinator. BBA students from the I, II, and III years participated in the event. Chandini Santhosh of II BBA hosted the event that contained a prayer song, a dance and ended with a vote of thanks and wishes for a merry and safe Christmas and New year.

The Excel Management Club of the department in association with the Centre for Student Development - Entrepreneurship Development Cell and Institution’s Innovation Cell organized a workshop on “Entrepreneurial Skill, Attitude and Behaviour Development" on 11th December 2021 through Google Meet at 4.00 pm. Mrs. Suganya Sri Venkatesh, Director, B.G. Future School, Dhrona India Academy & MBG Shakthi-Health and Wellness was the resource person. 

Objective: 

• To develop entrepreneurial skills, behaviour, and attitude among the students. The Chief Guest presented the success story of several entrepreneurs like Steve Jobs, Elon Musk etc.

 The guest speaker also shared her success story and entrepreneurial journey.  The resource person gave an overview of the advantages of social media advertising for product promotion. She also discussed the ways to overcome the obstacles to becoming a successful entrepreneur. There was a question and answer session at the end of the program. By interacting with the speaker, students were able to clear their doubts. The students asked questions like how to identify business opportunities and procedures to avail financial assistance and support from the government for start-up business and the speaker answered all of their queries. Students found this session very informative, knowledgeable, and exciting. Around forty seven students benefited from this session.

The Department of Business Administration organised First Year Induction Programme for the Batch 2021-2024 from 4th October 2021 to 8th October 2021. 

Objective: 

• • To inculcate the basic etiquette, and cultures of the institution and help the students to adjust and feel comfortable in the new environment. 

  • To orient students about various clubs and cells available in college. 

The 'Induction Programme' was planned in such a way that students build bonds with peer students, seniors and faculty members. It was later followed by the 'Bridge Course' conducted by the department from 9th October 2021 to 13th October 2021.                                                                 

Bridge course is conducted for newly admitted students every year before the commencement of the first semester classes. Bridge Course lays a strong foundation and helps the students to grasp the fundamentals of management subjects and smoothly transit to collegiate learning. 

Objective: 

• To facilitate the students to enable them to participate in the collegiate learning process effectively

The Bridge course modules started from October 11, 2020, to October 13, 2021, for the academic year 2019-20. Module I included Business Studies, Module II included Basic Accounts, and Module III included Basic Research. The assessment was conducted on the last day of the Bridge Course.

 Innovative classes for the students were also taken to Ice break and bring team building among the students. Various games and activities were conducted to make the students participate actively. Students from Non-Commerce backgrounds got introduced to the basics of Accounts and Management.

Students of Excel Management Club had organised the Teacher’s Day Celebration on 6th September 2021 through Google Meet at 12 pm. Reshma Banu S. A., Management Club Coordinator hosted this event. Students of Business Administration expressed their gratitude and appreciation to the teachers for organizing this event.

• Maria Jenita F. of II BBA started the program by singing a prayer song.

• Ms. Pavi Sri S. Event Management Club Coordinator welcomed the gathering.

• Ms. Varsha V. and Larina Sara F. from II BBA gave a speech highlighting the role of teachers and their contribution to career growth and the welfare of students.

• Students from II and III BBA performed tongue twisters to entertain the teachers.

• Ms. Lavanya R. from II BBA expressed her gratitude by saying a poem about the importance of teachers in students' lives. 

• Students performed dances and songs to show their love and respect for the teachers.

• Students thanked all the teachers for their guidance and support.

• All the faculty members appreciated the students for their efforts in arranging this event.

On the 26th of August 2021, a Craft Competition and an Essay Writing competition were held to commemorate the country's independence. II BBA students participated in the event with interest and enthusiasm. 

The objectives of conducting the competition are to invoke the feeling of patriotism and also to improve the communication and creativity skills of the students.  

The theme of the craft competition was National Symbols. The national flag, peacock, and Chakra were among the symbols created by the students. Ms. Anandhi A. won first place and Ms. Harini R. won second place. 

The Essay Writing Competition was conducted on the theme “Development of Entrepreneurship before and after Independence.” Students wrote thought-provoking essays about entrepreneurship development after independence, as well as how the education system and innovation and creativity were curtailed during the British rule, and current government initiatives to expand innovative entrepreneurship, as well as government funding and licensing schemes for entrepreneur's growth. Ms. Larina Sara F. won first place and Ms.Dimple C. won second place.

E-Poster competition was organised on the topic “Nation First Always First” on 18th August 2021 for the III BBA students. 

The competition's objective was to add value to social, economic, and political growth while taking into account equality, economic self-sufficiency, national sovereignty, and environmental protection. 

The students presented ideas that began with conceptual considerations and then move to practical applications for designing, creating, and delivering effective e-posters. Nearly eight students participated in the competition. The three winners of this competition were G. Haseen Taj who won first place, J. Poornima won second place and V. Gayathri Devi won third place.