Creative Media Project

I conducted research in relation to animation and the subject matters explored within the context area. I explored a variety of research methods, such as primary, secondary, qualitative and quantitive methods, to gain a fully rounded understanding.

Consumer Research Form - Quantitive + Qualitative Research, Market Research

Focus Group - Qualitative Research, Market Research

Superblue A.A. Murakami Exhibition - Observation

Architecture Research/Location Scout - Observation [+ elements of inference]

Job Roles: Animation Concept Artist - Analysis of job role

Non-Western Vampires: How they are represented in media (or not) - Past data (articles, pre-existing forums)

Similar Works - Qualitative Research

Art Style - Observation, Influenced by personal interests

For the project, I did some research into specific skills before going into production.

Learning Character Design - Primary research

Character Development and Realistic Arcs - Secondary Research

How to make Concept Boards - Secondary research

How to make a Pitch Presentation - Secondary research

While not being inherently research based, I have still included pre-production within the research section as opposed to practical as it demonstrates the interpretation of research and the development of ideas as a direct result of conducted research. These are both areas marked within the research section of the grading matrix.