Module: TDF5001-20 Atelier: Design Direction and Focus

Level: 5

Credit Value: 20

Module Tutor: Rachael Howard

Module Tutor Contact Details: r.howard2@bathspa.ac.uk

1. Brief description and aims of module:

This module, the first studio practice module in Year Two, examines the operation and range of practice in textile design by exploring the diversity of professional practice within your chosen field and how it is structured within a design studio. It considers the design process (research, trend predictions, budgeting, time management, presentation, marketing, collection building and digital design), and the role of enterprise in employability, including team working. This is a work-based learning module, and includes the involvement of industry professionals with ‘live’ external briefs or competition project briefs.

There are no set restrictions in which textile specialism you choose to work within, generally students select to work in the broad areas of knit, weave, wet/digital print or embroidery. To advance your textile design skills there will be specialism-specific technical workshops and introductions to related craft skills.

You will explore the possibilities for your own career development through a growing knowledge of the industry and furthering your design skills in your specialist textile subject area. As appropriate to the brief and through critical and tutorial guidance, the use of computer aided design is considered a key aspect of the context for this module.

Good design starts with the content. A pretty picture does not really mean anything if there is nothing in it; at that point it is just colour. Start with an understanding of the content and what you need to accomplish before you begin designing.

2.Outline syllabus:

You will have the opportunity to respond to Industry led professional work practice through external projects or competitions to create a textile collection.

3.Teaching and learning activities:

Will usually include:

• Lectures, seminars, team working and peer discussions.

• Guidance and progress reviews through tutorial contact.

• Industry Feedback

• Verbal and Visual Presentations

• Managing independent study time and project development.

• Minerva resources.

• Grey material

Assessment Item 1:

• Assessment Type: Course Work

• Description: Industry brief coursework / Textile portfolio with presentation

• % Weighting: 100%