When an academic unit wants to launch an online program, they will work with EdPlus to onboard and launch the program to ASU Online. For programs that are already on campus, the unit can move directly into the EdPlus Online Program Onboarding process. For a new program, however, the unit will need to submit its program for approval from both the Provost and EdPlus before officially starting the onboarding process.
Once a program is approved for ASU Online, our process from kick-off to program launch typically takes 6-8 weeks. To allow ample time for content development, reviews, and approvals, we work about a semester in advance to launch programs. For example, we typically start working closely with units in December/January on launches for the coming Fall and ideally have all programs launched by mid-May.
The Fact Sheet captures important information about the new program. It serves as a guide for our content writers developing the program page for prospective students to view and provides information for our ASUO knowledge base that is leveraged in conversations with prospective students.
The unit completes this on its own and directs any questions to their APM.
The Discovery Meeting serves as a live opportunity to go through the Fact Sheet and ensure all necessary information is captured for the next steps of the program launch. The APM will have reviewed the Fact Sheet prior to the meeting and will come with clarifying questions to be addressed.
This meeting is facilitated by the APM and attended by relevant academic unit faculty and staff. After the meeting, the APM will implement edits to the Fact Sheet and finalize it.
Using the Fact Sheet, the EdPlus content writers will draft the program page for the new program. This page lives on the ASU Online website and tells prospective students about the program, courses, admissions requirements, and career outlook.
Once complete, the APM will provide the drafted program page for academic unit approval. The same unit stakeholders who attended the Discovery Meeting will have the opportunity to provide feedback and ensure the program page information is accurate.
The unit is provided with a blank course document that needs to be filled out with all the program’s courses.
There will be a Course Development Meeting attended by the academic unit, and EdPlus staff (including the project manager and instructional designer). This meeting is the chance to review and finalize the course list and learn more about the EdPlus instructional design and compensation process.
An Enrollment Training meeting may be scheduled with the academic unit and EdPlus student-facing teams to ensure EdPlus has all the information needed to answer prospective student questions.
Once all meetings have occurred and documents have been reviewed and approved, the project manager will submit the final approval form. This triggers the Registrar to turn the program on in Degree Search.
With everything else completed and the program active in Degree Search, the ASU Online program page will go live and the Request for Information (RFI) form will be available for prospective students.
All newly launched ASUO programs receive an ASUO program page. Additionally, the majority of programs also get a New Program Awareness email, which is sent to students who RFI'ed to a similar program in the past.
Depending on anticipated program demand, the number of newly launched programs, and workload capacities, EdPlus may deploy additional marketing efforts such as an ASU News Story, Program Overview Video, additional social media coverage, and more. Additionally, EdPlus conducts ongoing marketing efforts for existing programs.