Welcome to Anike Foundation's Video Team! Your orientation consists of two parts:
1. Video Across The Buyer's Journey. This article features great examples of video marketing through every stage of the buyer’s journey. From brand awareness to onboarding videos and more, this is video marketing with a purpose, from the top players in tech and e-commerce. They offer us an insight on how to connect with our audience on a human level. We hope they will inspire you on how to produce great videos.
2. Fundraising Orientation. As a Video Team member, you are, by definition, an extended member of our Fundraising Team. You would be accessing documents from our Fundraising Google Account, which is shared by our fundraising team. The second part of your orientation is to visit our Fundraising Orientation page and follow the given instructions.
When you have completed the above orientation, inform the Volunteer Coordinator.